Marketing Research Manager

Your Job

We are currently looking for an experienced Insights & Knowledge team member for the Retail Tissue, Tissue, Towel & Napkin business at Georgia-Pacific. This position is responsible for leading primary market research projects spanning qualitative and quantitative methodologies for brands such as Quilted Northern, Angel Soft, Brawny®, Sparkle®, and Vanity Fair, and for leveraging consumer & shopper insights to help guide strategies for the business.   

Reporting to the Senior Director of Retail TTN Insights & Knowledge, this position is a part of a team responsible for building the organization’s consumer knowledge foundation and identifying proprietary insights. Internal customers will span the full organization from core business teams, brand building/marketing, innovation, research & development, and sales. The candidate must possess the ability to thrive in a fast-paced environment that embraces both classic and entrepreneurial research approaches. The role will be based in Atlanta, Georgia, with some travel required.

This is a hybrid role with at least 3 days a week in office. 

Responsibilities

• Lead efforts to synthesize new & existing learnings into actionable, value-generating market insights. 
• Serve as strong strategic thinking partner to business team. 
• Develop holistic multi-phase learning plans at varying levels of investment
• Manage primary market research projects, both qualitative and quantitative, to support internal business objectives.   
• Manage the efficient and effective dissemination of insights to key stakeholders.
• Collaborate with key disciplines along the innovation pipeline from early idea generation, concept & product development and testing, to commercialization and post launch learning. 

Key Talents

• Possess natural curiosity to learn the business and market
• Self-starter with ability to manage multiple priorities in a complex environment 
• Become a sought-after resource for strategic thinking 
• Collaborate effectively with a large group of cross-functional stakeholders 
• Provide direction grounded in insights and data gleaned from a variety of sources 
• Utilize knowledge synthesis and strong storytelling skills to develop and deliver clear research and insight points of view to complement research findings and guide strategic decision making
• Ability to connect research findings to business context

Who You Are (Basic Qualifications)

• Bachelor's degree 
• 5 years of experience as a practitioner generating new market insights
• Experience executing market research learning plans; and the creation, fielding, analysis, and reporting of market research projects
• Experience supporting research initiatives across full product lifecycle, including innovation, development, commercialization support, post launch.
• Experience working with research vendors 
• Willing to travel at least 20% of the time

What Will Put You Ahead

• Graduate degree (MMR, MBA, or other complementary discipline) 
• Experience in pulp & paper products and/or CPG industry
• Experience working for industry recognized leader in insights and innovation
• Experience with DIY research tools and programming surveys (e.g., Qualtrics, etc.)

At Koch companies, we are entrepreneurs. This means we openly challenge the status quo, find new ways to create value and get rewarded for our individual contributions. Any compensation range provided for a role is an estimate determined by available market data. The actual amount may be higher or lower than the range provided considering each candidate's knowledge, skills, abilities, and geographic location. If you have questions, please speak to your recruiter about the flexibility and detail of our compensation philosophy.

Hiring Philosophy

All Koch companies value diversity of thought, perspectives, aptitudes, experiences, and backgrounds. We are Military Ready and Second Chance employers. Learn more about our hiring philosophy here.

Who We Are

At Koch, employees are empowered to do what they do best to make life better. Learn how our business philosophy helps employees unleash their potential while creating value for themselves and the company.

Our Benefits

Our goal is for each employee, and their families, to live fulfilling and healthy lives. We provide essential resources and support to build and maintain physical, financial, and emotional strength - focusing on overall wellbeing so you can focus on what matters most. Our benefits plan includes - medical, dental, vision, flexible spending and health savings accounts, life insurance, ADD, disability, retirement, paid vacation/time off, educational assistance, and may also include infertility assistance, paid parental leave and adoption assistance. Specific eligibility criteria is set by the applicable Summary Plan Description, policy or guideline and benefits may vary by geographic region. If you have questions on what benefits apply to you, please speak to your recruiter.

Additionally, everyone has individual work and personal needs. We seek to enable the best work environment that helps you and the business work together to produce superior results.

Equal Opportunities

Equal Opportunity Employer, including disability and protected veteran status. Except where prohibited by state law, some offers of employment are conditioned upon successfully passing a drug test. This employer uses E-Verify. Please click here for additional information. (For Illinois E-Verify information click here, aquí, or tu).

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