Full-Time

Senior Manager

DSP Inventory Partnerships

Confirmed live in the last 24 hours

Zeta Global

Zeta Global

1,001-5,000 employees

AI-driven marketing personalization platform

Data & Analytics
AI & Machine Learning
Financial Services
Consumer Goods

Senior

New York, NY, USA

Required Skills
Sales
SQL
Marketing
Requirements
  • 7+ years of Programmatic experience working with Demand Side Platforms, Supply Side Platforms, exchanges, or other related technology
  • Experience and understanding of programmatic digital advertising: display, CTV, audio and video advertising buying strongly preferred
  • Deep expertise and understanding in OpenRTB
  • Hands on experience of demand/supply side ad technology stack including APIs and adserving
  • Have prior hands-on experience working with sell-side partners (SSP and AdExchanges)
  • Experience with ads.txt, app-ads.txt, sellers.json, and supply chain transparency protocols
  • Demonstrable experience with Supply Path Optimization (SPO)
  • Ability to continually make progress on long-term projects while also managing the day-to-day needs of a dynamic, rapidly growing business
  • Experience collaborating across Sales, Account Management, Product, Engineering Marketing, Legal & Finance teams
  • Passionate about data exploration; comfortable navigating large data sets and extracting then presenting meaningful insights
  • Ability to manage multiple priorities and perform in a fluid, fast-paced work environment, comfort with complex concepts
  • Attentive to detail and passionate about scalable solutions and operations
  • Adept communicator to stakeholders of both technical and business outcomes and challenges
  • Ability to rapidly grasp new technology and product changes, and comfort with complex concepts
  • Strong quantitative skills and negotiation abilities
  • Experience with SQL, JIRA, and Excel
Responsibilities
  • Establish deeply integrated partnerships across supply ecosystem including OTT + CTV and manage and grow relationships with SSPs and premium publishers globally
  • Establish & grow programmatic inventory access & prioritization with all SSP partners across various points of distribution
  • Provide day-to-day direct SSP/exchange partner support, including new channel or industry standards evaluation, client questions, QBRs, contracts, troubleshooting, discrepancy, etc.
  • Interface directly with publishers and SSP partners for troubleshooting and activation across inventory deals
  • Become an expert on all new supply-related industry updates, such as new channels and devices, privacy regulations, etc.
  • Lead contract negotiations and integrations for new supply partners (publishers)
  • Analyze trends in inventory usage at a platform, SSP, format, and publisher level to help inform relationships and develop strategy
  • Develop measurement strategy to provide recommendations for supply path optimization (SPO) initiatives
  • Provide oversight of relevant inventory to ensure successful operations & top-line growth
  • Perform industry & trend research and analysis, and identify unique partnership opportunities
  • Work side-by-side with Zeta agency and brand clients, and the supply ecosystem at large, to support our growing sales teams with questions, proposals, and presentations
  • Partner with Product and Leadership to execute a long-term roadmap of supply-focused strategic initiatives
  • Collaborate closely across all teams internally – Engineering, Product, Legal, Finance, Sales, Client Services, etc.
  • Understand and communicate Zeta’s value proposition and technology

Zeta Global operates at the forefront of digital marketing through its advanced Zeta Marketing Platform (ZMP) which harnesses artificial intelligence to analyze consumer data effectively. This allows brands to tailor personalized experiences across multiple channels such as Email, Connected TV, SMS, and Social Media. A career at this company offers the opportunity to be part of a team that is dedicated to leading the dynamic field of technology-driven marketing, providing a unique blend of technical challenge and innovation.

Company Stage

Series F

Total Funding

$630.1M

Headquarters

New York, New York

Founded

2007

Growth & Insights
Headcount

6 month growth

4%

1 year growth

7%

2 year growth

24%