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MarketOnce

Full-service marketing with research and tech

Senior Paid Social Strategist

Performance & Paid MarketingUpdated on Nov 15
Full-timeDenver, CO, USA

About the Job

Requirements

  • At least 5 years of paid social experience, with demonstrated senior-manager-level ownership of client accounts.
  • Deep working knowledge of paid social advertising platforms, including Meta, TikTok, and Pinterest.
  • Strong grasp of media strategy and account growth planning beyond optimization within existing budgets.
  • Working understanding of MMM and MTA measurement models and when each applies.
  • Fluency in pixel- and API-based tracking, including Conversions API, catalog feeds, and Shop functionality.
  • Command of the full range of Meta and TikTok ad formats and extensions.
  • Ability to present strategy and performance directly to clients.
  • Strong analytical skills and ability to turn reports into decisions.

Responsibilities

  • Serve as the primary day-to-day strategic lead for a portfolio of client accounts across Meta and TikTok, with additional channels such as Pinterest under consideration.
  • Own media strategy, campaign planning, and account growth roadmaps for clients.
  • Translate performance data into insights and a clear point of view on next steps.
  • Build and execute growth plans that expand scope, spend, and results within existing accounts.
  • Lead client communications, including reporting cadences, strategy presentations, and QBRs.
  • Partner with production, creative, and analytics teams to ensure strategy translates into execution.
  • Evaluate and advise on measurement approaches across MMM and MTA models.
  • Diagnose signal and tracking issues across pixels, APIs (Conversions API), catalogs, and Shop integrations.
  • Stay current on major ad formats and placements across Meta, TikTok, and Pinterest.

Desired Qualifications

  • Agency experience.

About the Company

MarketOnce

Full-service marketing with research and tech

Market Once provides marketing and technology services in the United States, handling every step of marketing from research to executing digital and direct campaigns. It uses its own access to millions of verified consumers and business leaders, along with new techniques and technology, to give clients the insights and results they need to outperform competitors. The company differentiates itself with this vast, proprietary data access, a strong mix of research and campaign execution, and a commitment to high levels of customer service. It operates through a family of brands—ROI Rocket, eAccountable, and DME Delivers—and aims to be the marketing partner of choice for corporations, service and investment firms, consultancies, universities, and creative agencies. The goal is to deliver data-driven marketing solutions that help clients beat the competition and grow

Company size
11-50
Company stage
Not listed
Total funding
Not listed
Headquarters
Denver, CO
Founded
2008

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