Field Sales Insights Manager - Off Premise

Job Description

FIELD STRATEGY, PLANNING & RESOURCE OPTIMISATION

• Develop and execute data-driven field strategies that maximise return on investment, drive perfect store execution, and strengthen our competitive position across all channels.
• Support business planning, target setting, trimesterly bonus scheme, and recommendations on field structure.
• Optimise territory coverage, store prioritisation, and resource allocation using Red Bull tools and frameworks.
• Support field deployment decisions, ensuring the right capability is aligned to the right outlet and right task.

PERFORMANCE LEADERSHIP, FIELD EFFECTIVENESS & REVIEW

• Lead reviews of field initiatives, deployment strategies, and structural changes to measure effectiveness and ROI.
• Turn insights into actionable recommendations that optimise future coverage, deployment, and capability models.
• Monitor and evaluate sales performance through KPIs, driving coaching, recognition, and performance improvement.
• Drive field effectiveness through time in trade, combining data insight with real-world execution.

TOOLS, DATA & GOVERNANCE OWNERSHIP

• Own field tools, data governance and planning frameworks to ensure accuracy, consistency, and continuous improvement.
• Ensure reliable field data availability and delivery through a scalable Snowflake framework, partnering with cross-functional Insights teams.
• Oversee forecasting, ROI modelling, and performance reporting to support investment and resource decisions.
• Drive the development of image recognition, Copilot-enabled insights, and future field capabilities.
• Ensure field data, reporting, and insights support informed strategic and operational decision-making across the business.

CAPABILITY BUILDING, ENGAGEMENT & STAKEHOLDER MANAGEMENT

• Build capability across Field Sales through training, coaching, and data-led decision making.
• Foster strong partnerships across Field Sales, Commercial teams, HQ, and external stakeholders to drive alignment.
• Provide actionable insights and feedback that enhance decision-making and team performance.
• Own and lead Planning Meetings, setting the agenda and ensuring clear outcomes.

Qualifications

• University Degree in Business, Marketing, Commerce, or a related discipline preferred.
• 5+ years' experience in FMCG Sales Strategy, Commercial Insights or Revenue Growth Management.
• Advanced proficiency in Power BI, SAC, and other data visualisation tools.
• Strong data visualisation and modelling skills, with experience using SQL, Python, and AI-powered analytics tools.
• Proven ability to translate complex data into clear commercial insights and recommendations.
• Strong understanding of field execution, outlet segmentation, coverage optimisation, and resource deployment.

Additional Information

You warrant that:

• You have read and understand the Privacy Statement and the Red Bull Australia Privacy Policy.
• You are qualified to work in Australia and understand that Red Bull Australia may require you to provide evidence of this to comply with its obligations under the Migration Act 1958 (Cth).
• All the information you have submitted to Red Bull Australia Pty Ltd (including via this application and any attachments) is true, accurate and complete. You understand that if any information you have provided is false or misleading we may reject your application, review any employment offer made to you and potentially dismiss you from any employment with Red Bull Australia Pty Ltd.