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Group 1001

Insurance holding company delivering consumer-centric protection

Manager, Partnerships and Content

Performance & Paid MarketingPosted on Nov 11
Full-timeNew York, NY, USA

About the Job

Requirements

  • At least 5 years of marketing experience; agency experience is strongly preferred.
  • Hands-on experience running campaigns on Meta.
  • Strong project management abilities to keep multiple campaigns, deadlines, and stakeholders moving without losing details.
  • Ability to align cross-functional and external partners through clear, proactive communication.
  • Comfort operating in a regulated environment and navigating legal and compliance review.
  • An analytical mindset and curiosity about performance data and customer behavior.
  • Ability to articulate strategies, tradeoffs, and launch results to Product, Engineering, Design, Operations, Legal, and Executive stakeholders.
  • An ownership mindset and ability to independently develop strategy, execute, and iterate quickly in a dynamic environment.

Responsibilities

  • Own a portfolio of marketing campaigns designed to drive incremental revenue and customer acquisition, managing end-to-end setup and delivery, particularly across affiliate partners.
  • Manage end-to-end campaign execution for one or more channels on an ad hoc basis.
  • Support the wider team with end-to-end campaign setup and delivery in their respective channels.
  • Partner with marketing, strategy, and external partner teams to understand campaign objectives, develop go-to-market execution and testing plans, and launch campaigns across owned and partner channels.
  • Collaborate on messaging and creative development by owning reviews with internal stakeholders and shepherding approvals through product, legal, and compliance.
  • Develop and maintain campaign execution calendars and track team capacity.
  • Participate in campaign results analyses, understand customer behavior, and translate findings into recommendations to improve future campaign performance.

Desired Qualifications

  • Agency experience.
  • Experience with Sigma, Confluence, Jira, Impact, or Haus.
  • Affiliate marketing or partner-channel experience.
  • Fintech or Insurtech experience, particularly launching new financial or insurance products.
  • Agency, startup, or high-growth background, especially in 0-to-1 product environments.

About the Company

Group 1001

Insurance holding company delivering consumer-centric protection

Group 1001 is an insurance holding company in the United States that manages a family of consumer-focused financial services companies. It provides accumulation and protection solutions powered by technology to help customers save, protect assets, and access insurance products more easily. The company works by combining industry expertise with a digital, customer-centric approach to deliver products and services that are easy to understand and use, often through a tech-driven platform. It differentiates itself from competitors with its nimble, tech-enabled operations, a focus on consumer convenience, and a commitment to community programs that support sports and education. The main goal is to set a new standard in the insurance industry by making insurance more useful and intuitive for everyone, while creating long-term value for customers, employees, and communities.

Company size
1,001-5,000
Company stage
Not listed
Total funding
$108M
Headquarters
Indianapolis, IN
Founded
2013

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