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Publicis Groupe

Runs advertising and digital transformation services

Senior Strategist

Brand & Creative MarketingConfirmed live in the last 24 hours
Full-timeSão Paulo, State of São Paulo, BrazilNo salary listed

About the Job

Requirements

  • Experience in influencer marketing, whether at an agency, brand, or specialized operation.
  • Experience with strategic planning and creator curation.
  • Ability to build strategies from briefs and business objectives.
  • Experience preparing complete presentations in Keynote.
  • Professional communication skills for presenting recommendations and interacting with different audiences.
  • Ability to independently lead projects from beginning to end.
  • Functional English for workplace communication and occasional participation in meetings.

Responsibilities

  • Interpret briefs and business objectives, translating them into influencer marketing strategies.
  • Develop creative plans connecting narratives, calendars, audiences, and communication objectives.
  • Curate and map creators, developing a strategic rationale for their fit with the brand, audience, and campaign.
  • Prepare strategic materials and presentations in Keynote.
  • Lead projects from briefing through presentation of recommendations.
  • Work collaboratively with Commercial, Account Management, Data, and other squad members.
  • Support different projects and brands according to operational needs.

Desired Qualifications

  • Experience with projects or brands in the financial sector.
  • Experience with campaigns involving awareness, engagement, and public relations objectives.
  • Knowledge of culture, digital platforms, creators, and audience behavior.

About the Company

Publicis Groupe

Runs advertising and digital transformation services

Publicis Groupe runs advertising, media buying and digital transformation services for companies that want to reach consumers, coordinate campaigns and improve their business systems. Its agency network includes creative and media specialists, while Publicis Sapient builds and modernizes the technology behind clients' operations. Epsilon adds customer data and marketing technology that connect brands with audiences and measure campaign results. Clients pay for consulting, campaign creation and execution, with production and media costs billed through alongside the group's service work. Founded in 1926, Publicis Groupe is headquartered in Paris, France.

Company size
10,001+
Company stage
IPO
Headquarters
Paris, France
Founded
1926

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