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Full-Time

Digital Sales Planner

NYC

Confirmed live in the last 24 hours

Adtheorant

Adtheorant

201-500 employees

Digital advertising solutions using machine learning

AI & Machine Learning
Consumer Software

Compensation Overview

$60kAnnually

+ Bonus

Entry

New York, NY, USA

Category
Inside Sales
Sales & Account Management
Required Skills
Sales
Communications
Salesforce
PowerPoint/Keynote/Slides
Requirements
  • 0-1 years of experience in similar position in the media/ad-tech space (i.e. media planner at digital media agency, sales planner at a digital publisher, ad network, etc.)
  • A self-starting mindset, with the ability to make decisions quickly and react to a changing environment
  • Deadline driven and organized, with good project management skills
  • A strong grasp of PowerPoint, Outlook, and Excel
  • Knowledgeable of the latest digital advertising trends and online media
  • Bachelor's degree in a related discipline
Responsibilities
  • Day-to-day support of Sales team through development of proposal decks, client templates and sales deliverables
  • Work alongside Creative, Sales, and Client Services to ensure optimal and timely proposal delivery of all materials
  • Own pre-sales plan pricing, inventory forecasting, and plan revisions
  • Work with the Sales team to keep Salesforce fully up to date and the pipeline current
  • Build and maintain positive communication between internal teams
  • Work closely with other members of the Strategy team to balance resources and to ensure success for the entire organization
  • Exceptional interpersonal skills on the phone, via video, via email, and in person

AdTheorent provides digital advertising solutions that use machine learning to enhance the effectiveness of advertising campaigns through predictive targeting. Their services include geo-intelligence and a Media Activation Platform that optimizes ad placements by analyzing both real-world and digital data. AdTheorent stands out from competitors by offering custom machine learning solutions tailored to the specific needs of clients across various industries. The company's goal is to combine technology and creativity to deliver data-driven advertising solutions that maximize campaign impact.

Company Stage

IPO

Total Funding

$126.7M

Headquarters

New York City, New York

Founded

2012

Growth & Insights
Headcount

6 month growth

0%

1 year growth

2%

2 year growth

-8%
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Simplify's Take

What believers are saying

  • Winning multiple prestigious awards, such as the AI Breakthrough Award and Digiday Media Award, highlights AdTheorent's industry leadership and innovation.
  • The company's consistent recognition as a top workplace suggests a positive and supportive work environment.
  • AdTheorent's advanced machine learning solutions and privacy-forward approach position it well for growth in the evolving digital advertising landscape.

What critics are saying

  • The rapidly evolving digital advertising market requires continuous innovation to stay ahead of competitors.
  • Potential integration challenges and strategic shifts could arise from the recent acquisition proposal by Cadent.

What makes Adtheorant unique

  • AdTheorent's use of machine learning for predictive targeting and geo-intelligence sets it apart from traditional digital advertising solutions.
  • Their privacy-forward approach, avoiding cookies and IDs, offers a unique selling point in an increasingly privacy-conscious market.
  • The company's Cross Environment MAP optimizes ad placements by leveraging both real-world and digital connections, a feature not commonly found in competitors.