Senior Copywriter @ Mindbody

Content & Writing (1)

We're revolutionizing the fitness & wellness industry, and we’re looking for talented people to help us do it. Mindbody + ClassPass bring together the best of both sides of the market: Mindbody is the industry’s most trusted all-in-one technology platform; ClassPass is one of the most popular apps for fitness & self-care enthusiasts. Together we’re partnering with more than 70,000 fitness studios, gyms, salons, and spas around the world. We’re not just another tech company—we’re far and away the leader of our industry. So join the team, work with mission-led people, and enjoy amazing benefits. Let’s see what we can accomplish together!

Who we are

Creativity, collaboration, camaraderie—on the Marketing team we live our company values, developing and delivering strategic initiatives in a dynamic, data-led environment. Driven by growth and innovation, our projects move quickly and adapt to the ever-changing landscape of B2B & consumer marketing. Our goal is to reinforce the company’s position as the world’s most trusted software provider for fitness, beauty, and wellness. We’re making Mindbody a household name.

About the right team member

As a senior copywriter, you should not only have mastered implementing voice, tone, branding, syntax, and grammar, but be able to creatively execute those via a multitude of projects: online, print, video, and multi-media. Senior copywriters also assist in mentoring and training associate and staff-level copywriters and help educate outside teams on the above skills and guidelines. This position involves making creative decisions and drafting original, compelling, on-brand B2B SaaS copy that aligns with product and corporate strategy. You’ll also collaborate with a lot of smart, creative people on fun projects that challenge your imagination.

About the role

Synthesize business requirements with brand direction to create best-in-class B2B SaaS marketing copy.
Mentor fellow copywriters to foster expertise and develop team talent.
Work closely with creative directors, visual designers, project managers, product managers, fellow copywriters, and creative leads to develop influential copy and brand messaging, addressing design specifications and applying results gained from user testing and research.
Work cross-functionally with stakeholders to result in the best, most informed project assets and deliverables.
Help develop the brand’s voice and tone, ensuring consistency across all touchpoints in the customer journey by creating and upholding standards, style guides, and processes.
Work closely with members of the product management and marketing teams to align content strategy with target audience needs, brand positioning, and team resources.
Ability to understand high-level software and digital technology concepts, how people use and respond to them, and the most engaging ways to communicate that to both mass and segmented audiences.

Skills & experience

BA/BS degree in English, journalism, advertising, marketing, or related field. Expert written language skills required. Scriptwriting and VO copywriting experience strongly desired
5+ years digital or print copywriting experience, including writing for B2B emails, 1-pagers, digital ads, landing pages, slide decks, video scripts, events signage, blog posts, white papers, guides, infographics, social media captions, and more
Professional knowledge of English grammar and strong familiarity with various forms of style and composition
Ability to drive creative decisions, defend strategy, and draft original, compelling copy
Ability to take on responsibility, collaborate effectively, and work comfortably with stakeholders at all levels
Excellent service and leadership skills
Project and or personnel management experience desired
Ability to manage multiple projects and deadlines

Pay Transparency

It is Mindbody’s intent to pay all Team Members competitive wages and salaries that are motivational, fair, and equitable. The goal of Mindbody’s compensation program is to be transparent, attract potential employees, meet the needs of all current employees, and encourage Team Members to stay with our organization.

Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to skill set, depth of experience, certifications, and specific work location.

The base salary range for this position in the United States is $80,000 to $100,000. The total compensation package for this position may also include performance bonuses, benefits and/or other applicable incentive compensation plans.

Have we piqued your curiosity?

Sound like the role for you? We’d love to hear from you! Even if you’re not 100% sure about potential fit, we still encourage you to apply. We’re looking for the right person, not the perfect series of checkboxes.

Mindbody is an Equal Opportunity Employer. We highly value diversity at our company and encourage people of all different backgrounds, experiences, abilities and perspectives to apply. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, or other protected characteristics.

By entering your email and phone number and submitting your application, you consent to receive emails, calls and SMS about your application and other roles at Mindbody, including by auto-dialer. Message and data rates may apply. Opt-out or text STOP to cancel at any time. If you are a California resident or reside outside the United States then by submitting your application you confirm that you have read, understood, agree and - where applicable - grant your prior, free, informed and express consent for the processing of your personal information, including sensitive personal information, as described in our California Applicant Privacy Notice or International Applicant Privacy Notice (as applicable).

Senior Copywriter

Mindbody

Compensation Overview

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Who we are

About the right team member

About the role

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