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Bosch Home Comfort

Makes heating, cooling and hot-water equipment

Global Marketing Data Domain Owner

Data ManagementPosted on Nov 9
Full-timeBudapest, Hungary

About the Job

Requirements

  • A university degree in Business Informatics, Data Science, Marketing, Economics, or a related field with a strong quantitative focus is required.
  • Three to five years of relevant professional experience in Marketing Data Governance, Data Management, or Digital Marketing Analytics is required.
  • A proven track record in developing marketing taxonomies, tracking and data collection frameworks, and data quality standards is required.
  • A strong understanding of marketing data models, schemas, tracking structures, and taxonomy standardization is required.
  • The candidate must be able to define and implement data quality rules and metrics, identify structural inconsistencies, and translate marketing business requirements into technical data specifications in collaboration with Data Engineers and Data Scientists.
  • Fluent written and spoken English at C1/C2 level is required.
  • The candidate should have analytical and conceptual thinking skills and be able to structure complex and diverse requirements into scalable solutions.
  • The candidate should be able to work proactively and independently and communicate with stakeholders to align cross-functional teams across organizational levels.

Responsibilities

  • Take ownership of the global marketing data schema, taxonomy, and naming conventions across marketing channels and systems, in close collaboration with the Business Digital Organization.
  • Define and maintain marketing data standards, KPIs, data quality rules, and adoption requirements to ensure consistency across the organization.
  • Ensure marketing data structures support segmentation, reporting, attribution, and activation across marketing use cases.
  • Translate business needs into prioritized data product requirements and align them with technical platform roadmaps and delivery teams.
  • Review and approve campaign, event, and attribute structures when integrating new marketing data sources and channels.
  • Conduct regular data governance reviews and monitor compliance with established standards across regions and marketing touchpoints.
  • Establish data quality thresholds and escalation procedures to identify and address structural anomalies and deviations.
  • Develop, maintain, and communicate the global marketing data dictionary and governance guidelines.
  • Collaborate with global and regional marketing teams, technical experts, and other data domain owners to drive alignment and adoption of common data standards.

Desired Qualifications

  • Experience with Customer Data Platforms (CDP), Marketing Automation systems, or Product Information Management (PIM) tools is a strong plus.

About the Company

Bosch Home Comfort

Makes heating, cooling and hot-water equipment

Bosch Home Comfort makes heating, cooling and hot-water equipment for homes, commercial buildings and industrial users. Its portfolio combines electric heat pumps with gas-fired boilers and hybrid systems, giving customers different ways to control building temperatures and supply hot water. The business sells equipment through its brands' sales networks, with products adapted to regional building needs and energy requirements. Its inverter-driven heat pumps adjust compressor output to match demand rather than running constantly at full power. The Bosch business unit was formed through the merger of Bosch and Buderus heating activities in 2004 and is headquartered in Wetzlar, Germany.

Company size
10,001+
Company stage
Not listed
Total funding
Not listed
Headquarters
Wetzlar, Germany
Founded
2004

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