K

KittySpout

Direct-to-consumer pet water fountains with filters

Head of Brand & Impact

Brand & Creative MarketingUpdated on Nov 12
Full-time$7k - $10k /mo

About the Job

Requirements

  • The ideal candidate has 7+ years in brand, communications, or brand marketing at consumer brands; candidates with 5–6 years and strong results are also considered.
  • The candidate has built awareness and goodwill for a consumer brand through causes, events, and public relations, ideally at an early-stage brand.
  • The candidate has planned and delivered brand moments end to end, on time and on budget, across multiple partners.
  • The candidate has run credible, measurable nonprofit or shelter partnerships.
  • The candidate can turn brand moments into stories that press and customers repeat, with demonstrated press wins.
  • The candidate has run campaigns for a North American audience and can coordinate events and partners there remotely through agencies, partners, and local contractors.
  • The candidate has a strong sense of brand and can maintain consistency across touchpoints.
  • The candidate ties brand work to measurable results such as branded search, word of mouth, and press.
  • The role is fully remote and on a project/consultant basis; freelancers, consultants, and agencies are welcome, and applicants must be based in Canada, the United Kingdom, or Ireland.
  • The candidate must be fluent in English.
  • The candidate must be willing to work overtime and weekends when needed.
  • The candidate should be aligned with the stated company values, excited to help scale the company, and willing to work closely with the founder.

Responsibilities

  • Own the brand story, positioning, tone of voice, and brand guidelines for both brands, keeping the brands distinct.
  • Design and run a giving-back program with shelter and rescue partners, and track its impact.
  • Build the yearly brand-moment calendar and run each moment end to end, including concept, partners, budget, website and email, social and creators, and press.
  • Run pop-ups, events, sponsorships, and stunts, each with its own budget and goal.
  • Pitch every brand moment, cause campaign, and launch directly or through a managed public relations agency.
  • Build a super-fan community and turn customer reviews, photos, and stories into brand content.
  • Report brand health monthly and own the brand budget.
  • Own brand stories, guidelines, and the asset library for both brands; review new pages, packaging, emails, and key advertisements before launch; and run a quarterly audit across touchpoints.
  • Choose anchor causes with the CEO, sign and manage national and local shelter and rescue partners, run adoption events and donation drives, and track and report their impact.
  • Build the annual brand-moment calendar, run each moment end to end, and hand its story and assets to the growth and creator teams.
  • Pitch press and podcasts directly or through a managed public relations agency, win reviews, gift-guide placements, and awards, maintain the press kit, and track every mention.
  • Turn reviews, photos, and stories into brand content, build a super-fan community with surprise-and-delight moments, and ensure the website reflects the brand.
  • Report brand health monthly, own the events, donations, public relations, and sponsorship budget, set monthly priorities with the CEO, and write standard operating procedures so the playbook works without one person.

Desired Qualifications

  • Pet-industry experience is a bonus.

About the Company

KittySpout

Direct-to-consumer pet water fountains with filters

KittySpout sells direct-to-consumer pet hydration products, offering water fountains for cats and dogs (KittySpout and DoggySpout). The fountains provide a continuous flow of fresh, filtered water using 304 stainless steel and come in wired or cordless models for placement flexibility, with quiet operation. Water passes through a multi-layer carbon filtration system, and filters are available on a subscription every two to four weeks. The brand differentiates itself with hygiene and durability, veterinary-approved testing, a Shopify Plus platform, recurring filter subscriptions, and a social mission that donates part of each order to cat shelters and charities, all aimed at improving pets’ health and happiness while growing a scalable business.

Company size
Not listed
Company stage
Not listed
Total funding
Not listed
Headquarters
Not listed
Founded
Not listed

Recently Posted Jobs

Explore more opportunities at KittySpout

See more jobs