Full-Time

Lifecycle Marketing Analyst

Confirmed live in the last 24 hours

Ramp

Ramp

1,001-5,000 employees

Corporate card and spend management platform

Fintech
Financial Services

Junior, Mid

New York, NY, USA

Relocation support for NY.

Category
Growth Marketing
Copywriting Marketing
Growth & Marketing
Required Skills
Amplitude
Hubspot
Looker
Data Analysis
Requirements
  • Minimum 2 years of experience in growth, lifecycle marketing, sales, customer success or other roles at B2B software companies
  • Email best practices for compliance, deliverability, and conversion
  • Exceptional copywriting skills and an eye for great design
  • Knowledge of CRM & other email systems, attribution models, audience segmentation, and lead scoring
  • Business intelligence & analytics tools e.g Looker, Amplitude
  • Understanding of A/B test design
  • Strong analytical background with an exceptional ability to draw key insights from both quantitative and qualitative data
  • Experience owning a numerical goal and driving projects to achieve that goal
  • Experience in a cross-functional writing or growth role, specifically working between product marketing, analytics, design, brand, and product teams
  • Critical lens for audiences and the ability to quickly and accurately turn generalized insights to actions
  • Be able to think outside the box and devise creative tests
Responsibilities
  • Implement and update emails, campaigns, and workflows in Hubspot
  • Support scoping and building the initiatives of lifecycle team members
  • Manage requests from our cross-functional partners
  • Manage the lifecycle send calendar and QA emails
  • Work with the data team to manage and refine audience segmentation
  • Be the owner of the lifecycle templating system, ensuring emails adhere to our design and quality standards
  • Manage end-to-end reporting of our email communications and tests
  • Deeply understand Ramp’s ICP and prospects to deliver the best possible message at the right time
  • Drive and communicate learnings at scale to level up our Growth, Marketing, Product, and Design teams

Ramp provides a corporate card and spend management platform that helps businesses track expenses and save money. The platform allows finance teams to manage corporate cards, expense reports, and bill payments in one place, and it integrates with tools like Slack for added convenience. Ramp serves a wide range of clients, from large enterprises to creative agencies, and aims to reduce overall expenses through its comprehensive financial tools. Unlike competitors such as Amex and Brex, Ramp generates revenue through interchange fees on card transactions and subscription fees for advanced features. The company's goal is to streamline financial operations for businesses and help them achieve significant cost savings.

Company Stage

Series D

Total Funding

$1.1B

Headquarters

New York City, New York

Founded

2019

Growth & Insights
Headcount

6 month growth

6%

1 year growth

-1%

2 year growth

101%
Simplify Jobs

Simplify's Take

What believers are saying

  • Ramp's recent $150M funding round, co-led by prominent investors like Khosla Ventures and Founders Fund, underscores strong financial backing and growth potential.
  • The launch of Ramp Travel expands the company's service offerings, potentially increasing its market share and customer base.
  • Partnerships with industry leaders like Priceline and Ascenda enhance Ramp's platform capabilities, making it more attractive to businesses looking for integrated financial and travel solutions.

What critics are saying

  • Entering the competitive business travel market could stretch Ramp's resources and focus, potentially impacting its core financial automation services.
  • The need to continuously innovate and integrate new features may lead to operational complexities and scalability challenges.

What makes Ramp unique

  • Ramp's integration with Priceline for business travel booking sets it apart by combining financial automation with travel management, a unique offering in the finance operations space.
  • The company's focus on automating non-strategic work and providing comprehensive spend analytics offers a clear advantage over traditional expense management solutions.
  • Ramp's partnership with Ascenda to offer flexible rewards redemption options further differentiates it by adding value to every dollar spent by its customers.

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Benefits

Competitive salaries: You never have to wonder how your pay compares. Our generous comp reflects our belief that you’ll take Ramp to the next level.

Comprehensive health plans: US-based employees get full medical, dental, and vision insurance coverage. Everyone gets a monthly stipend for personal wellness.

Professional development: Take advantage of our annual education stipends to stay on top of your personal growth.

Unlimited PTO: Flexible vacation days give you the time to step away, unwind, and recharge.