Product Marketing Manager @ Anaplan

At Anaplan, we are a team of innovators who are focused on optimizing business decision-making through our leading scenario planning and analysis platform so our customers can outpace their competition and the market.

What unites Anaplanners across teams and geographies is our collective commitment to our customers’ success and to our Winning Culture.

Our customers rank among the who’s who in the Fortune 50. Coca-Cola, LinkedIn, Adobe, LVMH and Bayer are just a few of the 2,400+ global companies that rely on our best-in-class platform.

Our Winning Culture is the engine that drives our teams of innovators. We champion diversity of thought and ideas, we behave like leaders regardless of title, we are committed to achieving ambitious goals and we have fun celebrating our wins.

Supported by operating principles of being strategy-led, values-based and disciplined in execution, you’ll be inspired, connected, developed and rewarded here. Everything that makes you unique is welcome; join us and be your best self!

Here at Anaplan, we have reinvented how companies see, plan, and run their businesses. Our platform allows our customers to uncover new insights, connect their strategy to their plans, and work in ways they had not previously thought possible. We’re growing fast, constantly innovating, and couldn’t be prouder to help our customers move forward with confidence in a sophisticated and changing world.

Anaplan is currently seeking a Product Marketing Manager based in the UK to join our Marketing organization.

This role will require you to be in our London office twice weekly.

As a part of the global Product, Industry, and Solutions Marketing team, this role will work closely with stakeholders across our Product, Marketing, and Sales organizations to tell the story of our Platform and develop and execute a product-specific marketing strategy.

Your Impact

As Product Marketing Manager, you will grow our business by bringing new products and features to market through timely, compelling launch strategies, while crafting clear positioning and messaging that resonates with our target audience.
Understand the product’s capabilities and value proposition to different stakeholders in the buying process
Build scalable internal and external facing content for the products you own, and work with the campaigns team to drive demand and pipeline.
Develop internal sales enablement content and training sessions ensuring relevant stakeholders understand product functionality and how to position to potential prospects.
Ensure successful product release & launch communications as well as refine our ongoing marketing strategies and execution
Research competitive products and ensure internal stakeholders have the appropriate training and content to effectively position Icertis against the competition
Represent Anaplan in external events and build appropriate content to demonstrate thought leadership and showcase customer value.

Your Qualifications

Minimum three years of product or solution marketing experience.
Bachelor’s degree from an accredited college or university
Experience working with B2B marketing, sales enablement and cross-functional teams
Strong cross-functional collaboration and ability to influence without authority
Experience developing marketing content to target key audience members and drive pipeline for your products
Deep technical product understanding and experience launching enterprise products and platform features
Self-motivated and doesn’t wait for prescriptive direction, capable of working in a fast-paced, dynamic environment
Excellent command of English, both written and verbal

Our Commitment to Diversity, Equity, Inclusionand Belonging

Build your career in a place that thrives on diversity, equity, inclusion, and belonging. We believe in a hiring and working environment where all people are respected and valued, regardless of gender identity or expression, sexual orientation, religion, ethnicity, age, neurodiversity, disability status, citizenship, or any other aspect which makes people unique. We hire you for who you are, and we want you to bring your authentic self to work every day! 

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, perform essential job functions, and receive equitable benefits and all privileges of employment. Please contact us to request accommodation. 

Fraud Recruitment Disclaimer 

It has come to our attention that fraudulent and fictitious job opportunities are being circulated on the Internet. Prospective candidates are being contacted by certain individuals, mainly through telephone calls, emails and correspondence, claiming they are representatives of Anaplan. The main purpose of these correspondences and announcements is to obtain privileged information from individuals.  

Anaplan does not: 

Extend offers to candidates without an extensive interview process with a member of our recruitment team and a hiring manager via video or in person.  
Send job offers via email. All offers are first extended verbally by a member of our internal recruitment team whenever possible, and then followed up via written communication.

ll emails from Anaplan would come from an @anaplan.com email address. Should you have any doubts about the authenticity of an email, letter or telephone communication purportedly from, for, or on behalf of Anaplan, please send an email to [email protected] before taking any further action in relation to the correspondence.  

Product Marketing Manager

Anaplan

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