Full-Time

Senior Software Engineer 2

Ads Data Solutions Engineering

Instacart

Instacart

10,001+ employees

Online grocery delivery marketplace with shoppers

Compensation Overview

CA$196k - CA$207k/yr

+ Equity Grants

Remote in Canada

Remote

Category
Software Engineering (1)
Required Skills
Datadog
gRPC
Python
Airflow
Ruby
Apache Spark
SQL
OpenAI
Docker
AWS
Go
REST APIs
Databricks
Snowflake
Requirements
  • 8+ years of software engineering experience (typically 10+ for this level) delivering and operating large-scale backend/data systems; led cross-team projects and architectural decisions.
  • Strong in Python and one of Ruby or Go; services/APIs (REST/gRPC); integrations with third-party APIs (e.g., Meta, Google, The Trade Desk).
  • Data pipelines with DBT and Airflow; Spark/Databricks; advanced SQL and performance tuning.
  • Snowflake and AWS experience; cost-aware design; workflow orchestration (e.g., Temporal) and event-driven patterns.
  • Experience with ad-tech/programmatic and measurement integrations; cleanrooms (Snowflake DCR, shares/listings); identity/matching (UID2, RampID) and deconfliction.
  • Working knowledge of privacy and compliance practices (GDPR/CCPA) in data workflows.
  • CI/CD, containers, test strategy; observability (metrics/logs/tracing) with tools like Datadog; incident readiness and SLO thinking.
  • Demonstrated, recent hands-on use of AI-assisted development tools (e.g., GitHub Copilot, Cursor, OpenAI-based assistants) to improve speed and quality.
  • Experience defining reusable prompts/workflows for team use and contributing to AI-enabled internal tools or automation.
  • Ability to evaluate when to apply AI vs. deterministic systems; familiarity with evaluation, guardrails, and security/privacy implications in AI usage.
  • Clear technical writing; stakeholder management; ability to drive consensus and unblock execution.
Responsibilities
  • Lead architecture for reusable, scalable systems across off-platform workflows, cleanrooms, taxonomy automation, and the Ads Data Solutions Platform.
  • Evolve core abstractions, testing, CI/CD, observability, and cost efficiency; proactively drive modernization.
  • Propose and drive initiatives on behalf of engineering management; align stakeholders and manage dependencies.
  • Off-platform: expand and harden integrations with external advertising platforms; design privacy-forward activation and identity workflows; reduce reliance on third-party intermediaries; and build measurement ingestion pipelines for performance signals such as reach, frequency, and conversions.
  • Data collaboration (cleanrooms): extend our cleanroom orchestration and governance tooling (multi-cleanroom support, policy enforcement), develop reusable query templates and partner configurations, optimize pipelines for cost and performance, and scale secure data collaboration deployment and management.
  • Ads Taxonomy: lead intake automation (UI + backend) and release workflow improvements to reduce manual effort and cycle time.
  • Platform: assist with platform modernization and developer tooling improvements; contribute to an on‑call/SLO strategy as we mature operations.
  • AI‑first engineering: Use AI‑assisted tools daily for design, coding, tests, and docs; define team prompt patterns and workflows; identify AI opportunities in internal tools and ops.
  • Product quality, privacy, and security: Translate ambiguous requirements into pragmatic phases (POC, pilot, production) with clear SLAs/SLOs.
  • Champion security‑by‑design, data governance, and privacy compliance (e.g., GDPR/CCPA) across pipelines.
  • Mentorship and collaboration: Mentor engineers up to L5; set code quality and review standards.
  • Build cross‑team partnerships (Ads Manager, Measurement Science, Data Platform, Privacy/Legal, and external platforms).
Desired Qualifications
  • Direct experience with UID2/TTD integrations, Roku/Pubmatic/NBCU, or Meta Advanced Analytics/Google ADH pipelines.
  • Catalog/taxonomy, entity lineage, or custom hierarchy systems.
  • Snowflake governance patterns, partner data collaboration at scale.
  • Vendor/partner management and external API certification programs.
  • Building AI‑powered internal tools (e.g., Slackbots, data assistants).

Instacart operates an online grocery delivery platform across North America, allowing customers to order from local stores via website or app. Personal shoppers pick, pack, and deliver the items to customers’ doors or offer in-store pickup. Revenue comes from delivery fees, the Express membership, a service fee, and in-app advertising; it offers a catalog of about 1 billion products from 500+ retailers. The goal is to be the leading, reliable platform for same-day grocery delivery with broad reach and strong service standards.

Company Size

10,001+

Company Stage

IPO

Headquarters

San Francisco, California

Founded

2012

Simplify Jobs

Simplify's Take

What believers are saying

  • Q1 2026 revenue hit $1.02B with 31% EBITDA margins from ads expansion.
  • Instaleap acquisition adds 100 retailers in 30 countries for international growth.
  • $500M credit facility and $3.5B buyback fund AI and acquisitions.

What critics are saying

  • Uber Eats gains 25% US share via incentives, cuts Instacart GTV growth.
  • DoorDash diverts Costco orders through DashMart, slashes ad revenue.
  • Low 29% adoption of Claude AI wastes investments, stalls orders.

What makes Instacart unique

  • Instacart pioneered three-sided marketplace connecting customers, shoppers, and 2,200 retailers.
  • Enterprise platform powers ALDI exclusive fulfillment across 2,600 stores.
  • Caper Carts and Storefront Pro enable AI-driven in-store and global e-commerce.

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Benefits

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Grow the pie

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Put it all on the table

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Growth & Insights and Company News

Headcount

6 month growth

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Bloomberg L.P.
Apr 14th, 2026
Instacart Buys Grocery Tech Firm Instaleap in International Push

Instacart has acquired the Colombian grocery technology firm Instaleap, part of a broader effort to expand its business outside the US.

PR Newswire
Apr 14th, 2026
Instacart acquires Instaleap to accelerate global retail tech expansion

Instacart has acquired Instaleap, a global e-commerce technology and logistics platform for retailers, to accelerate its international expansion. The deal strengthens Instacart's presence in Europe, Latin America and the Middle East. Instaleap operates in nearly 30 countries, serving around 100 retailers and marketplaces including Cencosud, Continente and SPAR, having processed over 100 million orders. The platform helps retailers optimise digital operations, marketplace integration and order management. Instaleap will initially operate as a wholly owned subsidiary, maintaining existing services whilst gradually expanding offerings with Instacart's technologies including Storefront Pro, Carrot Ads and Caper Carts. The acquisition supports Instacart's strategy to digitalise retail value chains globally and meet growing omnichannel demands.

Yahoo Finance
Apr 11th, 2026
Raymond James upgrades Instacart to Outperform with $50 target as EBITDA margins hit 31%

Raymond James upgraded Instacart to Outperform with a $50 price target, citing accelerating platform growth and expanding profit margins. The grocery technology platform reported 14% year-over-year GTV growth in Q4 2025, its strongest quarterly result in three years, whilst adjusted EBITDA margins expanded to 31%. The upgrade follows high-profile enterprise wins including ALDI, which made Instacart its exclusive fulfilment partner across 2,600 stores. Instacart's advertising revenue surpassed $1 billion annually for the first time in 2025, with over 9,000 active brand advertisers. Trading at 16 times forward P/E, Instacart represents a discount to peers despite diversified revenue streams spanning marketplace operations, enterprise SaaS and retail media. The stock has declined 11% year-to-date. Analyst consensus sits at $49.85, with 17 buy ratings.

ContentGrip
Apr 7th, 2026
Local Express funding claim lacks valid source confirmation.

Local Express funding claim lacks valid source confirmation. Available sources do not confirm a $6.2M raise for Local Express. Here's how it fits in grocery commerce and what to verify before action. Local Express is associated with a claim that it raised $6.2M and is pivoting toward AI data capabilities and grocery data syndication. However, the provided source material does not contain a valid, relevant announcement confirming the funding amount or the pivot details. Because there are no valid sources available in the input for this story, marketers should treat the $6.2M raise and "premier data syndication hub" positioning as unverified, and avoid using it as a basis for vendor evaluation or category planning without direct confirmation from the company. Short on time? Here's a quick look at what's inside: What can and can't be verified from the available information. The extracted story record indicates no valid sources supporting the core claim (a $6.2M raise and a pivot into AI data syndication). The one listed press release link was flagged as invalid because the retrieved content did not match the funding headline or the company-level claim being made. What can be used safely from the provided research context is broader company positioning: Local Express provides software for grocery retailers spanning ecommerce and operations, with integrations and analytics/data capabilities. But the specific funding and "premier data syndication hub" assertions should be treated as unconfirmed. How Local Express fits into grocery commerce infrastructure. Local Express is positioned in grocery commerce infrastructure, supporting online and in-store coordination through a unified platform approach (commerce, fulfillment, integrations, and analytics/data). For marketers inside grocery, this matters because the commerce layer increasingly determines what customer data is available, how audiences can be segmented, and how retail media or promotions can be measured. Even without a confirmed funding event, the underlying product category is relevant: grocers are trying to unify ordering, fulfillment, merchandising, and customer experience across channels, and those decisions shape loyalty growth, personalization, and retailer-owned media monetization. Competitive landscape in grocery commerce and retail data tooling. In this category, Local Express competes with platforms such as Mercatus, Instacart Platform, and Freshop. The competitive dynamic typically revolves around: * Speed of deployment for regional grocers * Depth of fulfillment and last-mile integrations * Ownership and portability of first-party data * Retail media readiness (ad products, measurement, audience building) * Ecosystem breadth (how well a platform integrates with the rest of a grocer's stack) If Local Express is indeed shifting toward data syndication, the differentiator would need to be clearly defined versus "platform" competitors: whether it is syndicating product data, shopper/audience data, or performance/availability signals, and under what governance and consent model. Macro trends that make "data syndication" attractive in grocery. Two macro trends matter here: retail media growth and first-party data infrastructure. Grocers want to monetize audiences, but they also need the plumbing that makes audiences usable across onsite placements, offsite activation, and measurement. "Data syndication" language often shows up when a vendor aims to become a hub that distributes standardized data across many endpoints (ad systems, analytics, marketplaces, delivery partners, CDPs). That is attractive in grocery because the stack is fragmented and retailer teams are stretched thin, but it also raises questions about data control, privacy, and interoperability standards. What marketers should do before acting on the funding narrative. If you are a grocery marketer, retail media lead, or commerce operator evaluating Local Express based on the $6.2M claim: * Ask for primary confirmation: a company statement, investor announcement, or regulatory filing that clearly states the round size and timing * Request a product map: what "data syndication hub" means in concrete terms (data types, destinations, governance) * Validate measurement claims: how audiences and outcomes are measured across onsite and offsite activation * Check references in your segment: especially regional banners with similar fulfillment models and POS/loyalty stacks * Compare platform tradeoffs: against Mercatus, Instacart Platform, and Freshop based on integrations and data portability The operational takeaway is simple: treat the category signals as real, but treat this specific funding and pivot narrative as unresolved until confirmed. This article is created by humans with AI assistance, powered by ContentGrow. Ready to automate your content marketing? Book a discovery call today.

CNBC
Apr 3rd, 2026
OpenAI's Fidji Simo takes medical leave, announces leadership changes.

OpenAI's Fidji Simo takes medical leave, announces leadership changes. Published Fri, Apr 3 20264:20 PM EDT Updated 29 Min Ago Key Points * Fidji Simo, OpenAI's product and business chief, announced several leadership changes and told staffers she is taking a medical leave of absence. * Simo has a neuroimmune condition called POTS, and she said that the past month has been "particularly rough health-wise." * OpenAI President Greg Brockman will oversee product in Simo's absence. Fidji Simo, chief executive officer of Instacart Inc., speaks during a Bloomberg Studio 1.0 interview in San Francisco, California, U.S., on Thursday, March 3, 2022. Fidji Simo, OpenAI's product and business chief, announced several leadership changes on Friday and revealed she is taking a significant medical leave because of a worsening neuroimmune condition. OpenAI hired Simo in May, and her condition, Postural Orthostatic Tachycardia Syndrome, or POTS, relapsed a few weeks before she started in the role. She told staffers in a memo on Friday that the past month has been "particularly rough health-wise," and she decided she needs to take several weeks off to recover. "For my entire time here, I've postponed medical tests and new therapies to stay completely focused on the job and not miss a single day of work," Simo wrote in the memo, which was viewed by CNBC. "I took time off for the first time two weeks before the break for some medical tests, and it's now clear that I've pushed a little too far and I really need to try new interventions to stabilize my health." In an interview with CNBC in March, Simo said she was diagnosed with POTS in 2019, and she saw more than 40 specialists as she tried to understand her condition. Patients with POTS have difficulty keeping their blood pressure steady, which can cause symptoms like dizziness, fatigue and chest pains, according to the Cleveland Clinic. The condition can be challenging for health-care providers to diagnose. Simo joined OpenAI after serving as CEO of Instacart, and she previously spent more than a decade in a number of leadership roles at Meta. OpenAI President Greg Brockman will oversee product in Simo's absence, she said. Simo also announced that Brad Lightcap, OpenAI's chief operating officer, will transition to a new role focused on "special projects." He will report directly to OpenAI CEO Sam Altman. Denise Dresser, the company's chief revenue officer, will take over most of Lightcap's responsibilities and report directly to Simo. Dresser will not oversee Lightcap's government or OpenAI for Countries work, which is now being folded under the company's strategy organization. Additionally, Simo announced that Kate Rouch, OpenAI's marketing chief, has decided to step down to focus on her cancer recovery. Rouch was diagnosed with late-stage breast cancer roughly a year and a half ago, right after she stepped into her role at OpenAI. "I love this job. I love this team. Which is exactly why I didn't step away and did both - lead at OpenAI while going through intense cancer treatment," Rouch wrote in a post on LinkedIn. "It's the hardest thing I've ever done. At a certain point, you have to be honest about your limits. I've reached mine." Simo said Rouch will return to a more narrowly-scoped role when her health allows, and OpenAI will lead a search for her replacement. "We have a strong leadership team focused on our biggest priorities: advancing frontier research, growing our global user base of nearly 1 billion users, and powering enterprise use cases," an OpenAI spokesperson said in a statement. "We're well-positioned to keep executing with continuity and momentum." VIDEO 15:19 AI and Rare Disease with OpenAI CEO of Applications Fidji Simo Shark Tank