Full-Time
Advertising Systems Analyst
The Weather Company
501-1,000 employees
Enterprise weather data and insights provider.
No salary listed
Atlanta, GA, USA
In Person
 IT & Security (2) |
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- Bachelor's degree or equivalent.
- Two or more years scripting/programming experience.
- Two or more years applications or systems administration.
- Two or more years systems integration experience.
- Knowledge of commonly used concepts, practices, and procedures as they relate to information systems administration and management.
- Working familiarity with project management and system/software development methodologies.
- Working familiarity with Internet/Web technology, including popular and emerging consumer technologies.
- Working knowledge of client/server architectures.
- Working knowledge of database design and information architecture.
- Working knowledge of systems analysis and design / software development life cycle.
- Working knowledge of web analytics fundamentals (log file processing, cookies, user registration, etc.).
- Ability to lead implementation teams in protocol development / system configuration for projects.
- Excellent written and oral communication skills.
- Ability working in high-volume ASP or enterprise web environment.
- Knowledge of JavaScript, Cascading Style Sheets, and HTML.
- Design new technology solutions to support the advertising initiatives of The Weather Company.
- Participate in a cross-functional team including Ad Operations, Ad Products, Product Engineering and QA to implement and operationalize new advertising products.
- Configure The Weather Company platforms and systems to ensure proper delivery of ad products in both test and production environments.
- Document and maintain technical requirements, configurations, work-flows and QA test cases for the advertising solutions to be built and implemented.
- Perform User-Acceptance testing for the advertising solutions built into the The Weather Company consumer platforms. Work with the QA group to ensure advertising solutions are properly implemented and functional across all platforms.
- Troubleshoot and drive to resolution production issues with advertising solutions inside The Weather Company digital platforms.
- Regularly communicate the status of new advertising initiatives, including release dates, challenges and production issues.
- Research the latest technology offerings of The Weather Channel vendor partners. Keep abreast of advertising technology and policy through the IAB and other industry bodies.
The Weather Company gathers and distributes precise, high-volume weather data and uses AI-powered analytics to turn it into actionable insights for businesses and consumers. It serves hundreds of enterprise customers across media, advertising, aviation, and other sectors, and reaches hundreds of millions of monthly users through The Weather Channel and Weather Underground. Its product combines reliable weather data with advanced technology to deliver tailored forecasts, alerts, and weather-driven decision support that can be integrated across digital platforms and enterprise systems. Unlike many competitors, it emphasizes privacy-friendly data handling, scale, and trusted reliability across multiple industries and large audiences. The company’s goal is to help people and businesses make more informed decisions and take timely actions based on weather, by providing scalable, accurate weather intelligence that can be embedded into products and workflows.
Company Size
501-1,000
Company Stage
N/A
Total Funding
N/A
Headquarters
Atlanta, Georgia
Founded
N/A
Simplify's Take
What believers are saying
- Steller collaboration reaches 330 million monthly users at travel intent moment.
- Matthew Drooker as CTO and Brennan Gerster as CBO drive tech and consumer growth.
- Breeze Airways uses Fusion for safer operations and reduced flight diversions.
What critics are saying
- Steller partnership erodes ad revenue as users book trips directly on Steller.
- MITRE dataset dependency risks integration failures within 12-24 months.
- Paywalled snowfall feature causes 20-30 percent app user churn to competitors.
What makes The Weather Company unique
- Integrates Steller travel videos into weather.com city pages for intent-based discovery.
- First operational JEDI framework user, boosting forecast accuracy by 15 percent.
- Partners with MITRE on 1-km AI forecasts using 7-petabyte Weather 1K dataset.
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People at The Weather Company who can refer or advise you
Benefits
Unlimited Paid Time Off
Hybrid Work Options
Health Insurance
Dental Insurance
Vision Insurance
401(k) Company Match
Family Planning Benefits
Company News
The Weather Company is now nearly 4 times more likely to be the most accurate forecaster,1 combining AI innovation, proprietary technologies, and human expertise to deliver precise weather intelligence for people and businesses worldwideATLANTA, June 10, 2025 /PRNewswire/ -- The Weather Company©, which includes The Weather Channel© digital properties, has once again been determined to be "the overall most accurate provider globally" by ForecastWatch, the premier organization for evaluating weather forecast accuracy. In the latest comprehensive report, Global and Regional Weather Forecast Accuracy Overview, 2021-2024 , The Weather Company has maintained its position as the world's most accurate forecaster every year since this type of analysis began in 2017, with its lead continuing to expand significantly compared to other providers included in the report, such as Microsoft and Accuweather.The Weather Company has widened its lead as the world's most accurate forecaster, according to a new comprehensive report. It's now nearly 4x more likely to be the most accurate than other providers, up from 3x in 2022. Empowering critical decisions for people and businesses, this unprecedented leadership in accuracy is due to a unique blend of advanced proprietary technology and AI, together with the human expertise of 100+ meteorologists."As weather patterns continue to evolve and become more impactful globally, forecast accuracy is a critical foundation to what people and businesses need to make meaningful decisions," said Rohit Agarwal, CEO of The Weather Company. "More than just a number, a reliable forecast can empower you to live your best life, rain or shine, wind or snow. Especially as we focus on translating that forecast to deliver more personalized, relevant weather intelligence through our consumer digital platforms and enterprise products."Growing Accuracy Gap in an Era of Climate VolatilityThe report data showed that the accuracy gap has widened substantially – The Weather Company (noted as The Weather Channel in the report) is now nearly 4 times more likely to be the most accurate forecaster than the next best forecasting service, up from over 3 times in 2021 and 2 times in 2017
Next-generation Weather Prediction Technology Will Lead to a Better Understanding of Forecast Uncertainty, Promising Up to 15% Improvement in Forecast AccuracyATLANTA, March 20, 2025 /PRNewswire/ -- The Weather Company today announced it is now the first operational user of the Joint Effort for Data Assimilation Integration (JEDI), a groundbreaking weather forecasting framework developed by the Joint Center for Satellite Data Assimilation (JCSDA) and hosted by the University Corporation for Atmospheric Research (UCAR). This milestone implementation underscores The Weather Company's commitment to pushing the boundaries of weather science and technology, especially with probabilistic forecasting to help improve decision making based on weather
New chief technology officer and chief business officer - GM consumerbring expertise from CNN and SoundCloudATLANTA, March 5, 2025 /PRNewswire/ -- The Weather Company , the world's most accurate weather forecaster1, today announced the appointment of two key executives to its leadership team: Matthew Drooker as chief technology officer and Brennan Gerster as chief consumer officer - GM consumer. These strategic appointments will accelerate the company's mission to instill confidence, drive decisions, and propel the future in midst of a changing climate and rapid technological advancements.As chief technology officer, Matthew will lead The Weather Company's technology strategy, focusing on building efficient digital foundations, extending forecasting capabilities, and designing systems that enable world-class experiences for both its consumer and enterprise businesses.Brennan brings extensive experience in building and scaling consumer-focused businesses and a deep understanding of the media and technology landscape. As chief business officer - GM consumer, he will oversee product, content, design, business operations, product analytics, customer support, and programmatic advertising to further strengthen The Weather Company's digital properties, including The Weather Channel app, weather.com, Storm Radar, and Weather Underground."With 330 million monthly consumers and hundreds of businesses relying on our forecasts and products, we must continue to innovate to best translate and explain weather's impact on people, communities and businesses," said Rohit Agarwal, CEO of The Weather Company. "Matthew and Brennan bring exceptional expertise to strengthen our ability to deliver the world's most accurate forecasts, create meaningful experiences for consumers, and provide actionable weather intelligence to businesses."Matthew joins The Weather Company from SoundCloud, where as CTO he enabled the delivery of innovative audio solutions to a global user base of musicians and fans. Previously, at Warner Media/Turner Broadcasting System, he was senior vice president of platform technology for products & operations and CTO of CNN. There, he led the modernization of digital media platforms that helped establish CNN as the world's #1 digital news service and a top destination for premium advertising.Brennan most recently served as general manager and chief revenue officer at SoundCloud, where oversaw growth marketing, product strategy, ad revenue, and business operations
Leveraging Rich Data Sets, the New Feature Provides Visual Snowfall Probabilities To Empower Informed Winter Weather Decision Making, from Commutes to School ClosuresATLANTA, Feb. 5, 2025 /PRNewswire/ -- The Weather Channel mobile application, the flagship consumer app of The Weather Company, today announced the launch of a new premium snowfall feature – available first on iOS – designed to deliver more comprehensive, reliable, and actionable winter forecasts. Powered by AI, this probabilistic snowfall forecast combines rich data with an intuitive interface to provide the likelihood of a range of snowfall outcomes up to 72 hours in advance, empowering users to make confident decisions in the face of changing weather
Read Time: 4 minutesTech Topics In This Article: The Weather Company, Atlanta leadershipRohit Agarwal is ready to lead a business giant and “OG AI company” right in his own backyard.Agarwal was recently named the new CEO at The Weather Company, the weather forecasting giant headquartered in Atlanta. He is taking over the seat from Sheri Bachstein, who has served as The Weather Company’s CEO since 2021.Agarwal told Hypepotamus he was drawn to The Weather Company because of its strong brand recognition. He also sees weather and climate as essential, evolving sectors where consumers and businesses demand deeper, more actionable insights.For Agarwal, The Weather Company represents a unique opportunity to guide a brand with strong legacy value into a new era of innovation. He built up most of his career in the product world, drawn to product as a way of “problem solving” for businesses. Agarwal served as CNN’s Chief Product Officer from 2016 to 2021. He most recently was the Chief Product and Revenue Officer at SoundCloud, the Berlin-based music streaming platform.Agarwal’s Vision For The Weather CompanyGiven The Weather Company’s focus on prediction and forecasting, Agarwal said The Weather Company is an “OG AI company.”The Weather Company builds in-house AI tools while also working with third-party AI services and LLMs that “[complement] with our knowledge and our data set in interesting and compelling ways,” Agarwal told Hypepotamus