Full-Time

Media Buyer

FIGS

FIGS

201-500 employees

E-commerce platform for high-quality, functional medical apparel


$73500 - $105000

Equity

Mid, Senior

Santa Monica, CA, USA

Required Skills
Communications
Management
Google AdWords
Data Analysis
Excel/Numbers/Sheets
Requirements
  • 3-5 years of experience in Paid Search, Display advertising and/or Amazon ads, with at least 2 years of within eComm
  • Must have experience buying media on a CPC, CPM, CPA/CPL basis
  • Proven track record of successfully managing Paid Search, PLA, Paid Display, and/or Amazon ads campaign management and optimizations
  • Hands on experience and in depth knowledge of biddable platforms is a must
  • Competency of Search Engines, or DSPs and their third-party tools (app advertising is a plus)
  • Strong analytical skills and experience with data analysis, ads implementation, and platform management
  • Understanding of the Paid Search and Display landscape and current industry trends
  • Experience developing strategy, finding solutions, and communicating results
  • Must have a desire to understand ad technology, strategy & data quantifying
  • Excellent time management, and communication skills
  • Proficient in Excel, Google Suite, Google Ads Editor and Bing Ads
Responsibilities
  • Develop and implement comprehensive Paid Search and Display campaign strategies to drive new customer acquisition at scale
  • Provide ongoing management, analysis and optimization of paid campaigns to achieve performance goals with an emphasis on tracking and reporting
  • Oversee day-to-day campaign planning, execution, reporting, and analysis of large-scale, data-driven SEM, PLA, Amazon sponsored products, & Display advertising campaigns
  • Identify and develop opportunities to further the performance of Paid Search, PLA, Display and Amazon through regular performance analysis and optimizations
  • Provide recommendations and execute strategies for ad copy, keyword opportunities, campaign structure, targeting, creative, display network, and other facets of Google/Bing/Amazon inventory
  • Work cross functionally with data analytics, creative teams, and rest of growth org.
  • Communicate to senior leaders on strategic search initiatives and growth opportunities
  • Manage the Paid Search, Amazon ads and Display budget, ensuring efficient and effective spending

Company Stage

N/A

Total Funding

$175M

Headquarters

Santa Monica, California

Founded

2013

Growth & Insights
Headcount

6 month growth

9%

1 year growth

23%

2 year growth

40%