PricewaterhouseCoopers (PwC)

Global professional services: assurance, tax, consulting

Marketing Manager - Asset & Wealth Management

Marketing Generalist & ManagementConfirmed live in the last 24 hours

Full-timeLuxembourgNo salary listedIn-person

About the Job

Requirements

A master's degree (Bac+5 or equivalent) in Marketing, Business Development, or a relevant professional services discipline is required.
At least 5 years of professional experience in marketing, business development, or a related role within the financial sector or a comparable industry is required.
Proficiency with CRM platforms, marketing automation, and reporting tools is required.
Knowledge of the local market, industry, and trends is required.
Proficiency in data analytics, dashboarding, and performance measurement is required.
Strong management skills and the ability to collaborate with members of the candidate's own and other teams are required.
The ability to work to tight deadlines and prioritize workload is required.
Financial awareness is required.
English proficiency at C1 level and French proficiency at C1 level are required.
The role requires analyzing complex market, client, and performance information; connecting insights to business priorities; and translating findings into actionable recommendations.
The role requires building trusted relationships with internal and external stakeholders, anticipating needs, and creating measurable value through marketing initiatives.
The role requires acting with integrity, handling confidential information carefully, and upholding high ethical standards.

Responsibilities

Serve as the primary contact for marketing activities related primarily to the Asset and Wealth Management industry, build relationships with the practice, and understand its business needs, challenges, and priorities.
Support marketing peers on their respective projects when needed and relevant.
Define the strategic and operational marketing plan for the industry and the scope of assigned activities with the Marketing & Communications Leadership team, industry Leader, and core group, considering firm business goals, budget, and resources in a client- and market-focused approach.
Develop and follow up on marketing activities, coordinating campaigns, content, events, thought leadership, and key business development support across the firm for assigned projects and go-to-market initiatives.
Advise the Marketing lead and Industry Leader, translating strategic ambitions into go-to-market initiatives that increase market visibility, client engagement, and growth opportunities.
Develop and drive action plans, monitor progress through key performance indicators and dashboards, and ensure a strong return on marketing investments.
Use data, artificial intelligence, and marketing technology to generate insights, optimize performance, automate processes, and support data-driven decision-making.
Coordinate cross-functional collaboration with marketing, communications, digital, events, design, and business teams to deliver integrated, multichannel initiatives.
Identify market trends, business opportunities, and performance gaps, and translate findings into actionable recommendations to support strategic decision-making.
Support Industry Account Management by identifying priority opportunities, monitoring key accounts, and contributing to business development through reporting, pipeline tracking, and actionable insights.
Identify and develop external partnerships with professional associations, academic institutions, and industry ecosystems to strengthen market presence and create growth opportunities.
Manage and develop a junior team member, fostering collaboration, accountability, curiosity, and continuous learning.
Collaborate across functions, bring stakeholders together around shared objectives, and contribute to an inclusive and high-performing team environment.

Desired Qualifications

Knowledge of the Luxembourg Asset and Wealth Management market and its key trends is desirable.
Knowledge of German or another language is considered an asset.

Line of Service

Internal Firm Services

Industry/Sector

Not Applicable

Specialism

IFS - Brand & Communications

Management Level

Manager

Job Description & Summary

Meet your future team

Join the Marketing & Communications team, where you will will collaborate daily with marketing, communications, digital, events, design and business development teams to deliver integrated go-to-market initiatives for the Asset Management industry.

What your role will look like

You are part of the Marketing & Communications (M&C) team and report directly to our Marketing Lead. You act as the primary contact point for Marketing activities primarilyrelated to the Asset and Wealth Management industry, building strong relationships with the practice and developing a deep understanding of the business needs, challenges and priorities. You also support your Marketing peers in their respective projects when needed / relevant.

Together with the Marketing & Communications Leadership team, the industry Leader and core group, you define the Marketing strategic and operational plan for the industry and scope of activities you are responsible for, taking into accountfirm’s business goals, budget and resources in a clients’ and markets structured approach.

Develop and follow up marketing activities, coordinating campaigns, content, events, thought leadership and key business development support activities across the firmfor the projects and go to market initiatives you are in charge of.
Act as the trusted advisor to the Marketing lead, Industry Leader, translating strategic ambitions into impactful go-to-market initiatives that increase market visibility, client engagement and growth opportunities.
Turn strategy into execution, developing and driving action plans, monitoring progress through KPIs and dashboards, and ensuring a strong return on marketing investments.
Leverage data, AI and marketing technology to generate insights, optimise performance, automate processes and support data-driven decision-making.
Build and orchestrate cross-functional collaboration with marketing, communications, digital, events, design and business teams to deliver integrated, multi-channel initiatives.
Drive strategic decision-making through data and insights, identifying market trends, business opportunities and performance gaps, and translating findings into actionable recommendations.
Support Industry Account Management, helping identify priority opportunities, monitor key accounts and contribute to business development efforts through reporting, pipeline tracking and actionable insights.
Identify and develop external partnerships with professional associations, academic institutions and industry ecosystems to strengthen market presence and create new growth opportunities.
Manage and develop a junior team member, fostering collaboration, accountability, curiosity and continuous learning.

Your growth and opportunities

Expand your influence by working directly with senior business leaders and shaping the marketing direction of one of the firm's key industries. Gain exposure to strategic decision-making, business development initiatives and industry ecosystem partnerships while broadening your leadership and people management responsibilities. Develop expertise in data-driven marketing, AI-enabled practices and commercial growth strategies.

The skills you bring

Master’s degree (Bac+5 or equivalent) in Marketing, Business Development, or a relevant professional services discipline.
At least 5 years of professional experience in marketing, business development or a related role within the financial sector or a comparable industry.
Strong marketing expertise and proficient user of CRM platforms, marketing automation and reporting tools.
Knowledge of the local market, Industry and trends.
Proficient use of data analytics, dashboarding and performance measurement.
Strong management skills and are collaborative, you work well with members of your own and other teams.
Ability to work to tight deadlines and prioritise your workload.
Great financial awareness.
English: C1; French: C1; Knowledge of German or another language is considered an asset.

Ways of working

You collaborate across functions, bring stakeholders together around shared objectives and contribute to an inclusive and high-performing team environment.
You analyse complex market, client and performance information, connect insights to business priorities and translate findings into actionable recommendations.
You build trusted relationships with internal and external stakeholders, anticipate needs and focus on creating measurable value through marketing initiatives.
You act with integrity, handle confidential information with care, and uphold high ethical standards in every situation.

Additional skills that would support your success

Knowledge of the Luxembourg Asset & Wealth Management market and its key trends.

The skills listed reflect what matters most to succeed in this role. If your experience aligns with them, even if your path looks different, we encourage you to apply and start the conversation with us.

Take your next step

Shape how a leading professional services firm engages with the Asset & Wealth Management market and contributes to business growth. Work alongside senior leaders and multidisciplinary teams to deliver initiatives that create visibility, strengthen relationships and drive measurable impact. Build your expertise, expand your influence and help define what comes next.

Grow here. Go further.

Education (if blank, degree and/or field of study not specified)

Degrees/Field of Study required:Degrees/Field of Study preferred:

Certifications (if blank, certifications not specified)

Required Skills

Optional Skills

Accepting Feedback, Accepting Feedback, Active Listening, Analytical Thinking, Brand Management, Brand Marketing, Business Development, Campaign Performance Analysis, Channel Marketing, Coaching and Feedback, Communication, Consumer Behavior, Content Marketing, Content Strategy, Creativity, CRM Software, Customer Insight, Developing Communication Strategies, Digital Marketing, Embracing Change, Emotional Regulation, Empathy, Entertainment Management, Inclusion, Intellectual Curiosity {+ 31 more}

Desired Languages (If blank, desired languages not specified)

Travel Requirements

Available for Work Visa Sponsorship?

Government Clearance Required?

Job Posting End Date

About the Company

PricewaterhouseCoopers (PwC)

Global professional services: assurance, tax, consulting

PwC provides assurance (audit), tax, legal services, consulting and deals advisory to organisations worldwide. It uses multidisciplinary teams across accounting, advisory, technology and industry, delivered through a global network of locally established firms that collaborate with technology partners to offer AI, cloud, managed services and digital trust. PwC differentiates itself with an integrated, global-local service model and technology-enabled offerings that address complex client needs across risk, transformation, reporting and sustainability. Its goal is to help clients improve governance, efficiency and value by supporting reporting accuracy, business transformation, risk management and sustainable practices.

Company size: 10,001+
Company stage: Early VC
Total funding: $3.3M
Headquarters: London, United Kingdom
Founded: 1989

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