Internship

Digital Marketing Intern

Social Media Focus

Posted on 10/23/2024

Highwire

Highwire

51-200 employees

Specialized PR agency for tech companies

Consulting

Compensation Overview

$18 - $20Hourly

San Francisco, CA, USA

Hybrid position in San Francisco, CA.

Category
Social Media Management
Social Media Marketing
Social Media
Required Skills
Social Media
Requirements
  • Recent college graduate with a focus on digital marketing, communications, or a related field.
  • A proactive, self-starter attitude with a strong desire to learn and contribute to team success.
  • Exceptional attention to detail, ensuring accuracy in all client-facing work.
  • Ability to multitask and prioritize tasks across various projects and deadlines.
  • A team player who thrives in a fast-paced, dynamic environment.
  • Excellent communication skills, both written and verbal, with strong English grammar and editing abilities.
  • Familiarity with social media platforms and an eagerness to learn how to leverage them for marketing success.
  • A genuine interest in technology and comfort working on campaigns for technical and regulated industries.
  • Previous coursework or experience in digital marketing, social media, or communications is a plus.
Responsibilities
  • Contribute to integrated marketing teams, including social media, content creation, and demand generation.
  • Draft social media posts and collaborate with team members to ensure content is on-brand and aligned with client objectives.
  • Assist in developing design briefs for social media and digital advertising assets.
  • Monitor social media platforms daily, identifying areas for improvement and making proactive suggestions.
  • Prepare weekly performance reports, tracking key metrics and providing insights into campaign effectiveness.
  • Attend client meetings, take detailed notes, and follow up on action items.
  • Engage with online communities, managing social media activity and responding to comments based on agreed escalation plans and guidelines.
  • Stay up-to-date on the latest social media trends and share recommendations with the team on how to adapt strategies.
  • Provide recommendations on campaign optimization and effectiveness.

Highwire provides specialized public relations services to disruptive companies, particularly in the technology sector. The agency uses its background in journalism and its location in Silicon Valley to help clients effectively communicate their innovative products and services. Highwire's services include media relations, content creation, crisis communication, and strategic consulting, all tailored to meet the unique needs of each client. This customization allows Highwire to adapt its strategies to the fast-paced and competitive media environment, ensuring that clients' messages reach the right audiences. Unlike many competitors, Highwire focuses specifically on companies that are introducing groundbreaking technologies or business models, positioning itself as a leader in tech communications. The goal of Highwire is to create meaningful business results for its clients through effective communication strategies.

Company Stage

Growth Equity (Venture Capital)

Total Funding

$1.2M

Headquarters

San Francisco, California

Founded

2008

Growth & Insights
Headcount

6 month growth

0%

1 year growth

0%

2 year growth

0%
Simplify Jobs

Simplify's Take

What believers are saying

  • Growing demand for AI-driven PR strategies enhances Highwire's service offerings.
  • Acquisitions like Candor Content expand Highwire's digital marketing capabilities.
  • Strategic location in the Bay Area offers access to emerging tech sectors.

What critics are saying

  • Internal restructuring from new executive appointments may disrupt service delivery.
  • Integration challenges from acquisitions could lead to operational inefficiencies.
  • Departure of key personnel may result in loss of client relationships.

What makes Highwire unique

  • Highwire specializes in PR for disruptive tech companies, leveraging Silicon Valley's innovation hub.
  • The firm integrates journalism roots with strategic PR, offering tailored communication strategies.
  • Highwire's focus on AI and robotics positions it as a leader in tech PR.

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