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Southwest Strategies

Public affairs firm delivering coalition-driven campaigns

Marketing & Content Specialist

Social Media Strategy & ManagementConfirmed live in the last 24 hours
Full-timeSan Diego, CA, USA

About the Job

Requirements

  • A bachelor's degree in Marketing, Communications, Public Relations, Journalism, Digital Media, or a related field is preferred.
  • Approximately 2–4 years of experience in social media, content marketing, digital marketing, communications, or a related field is preferred; relevant internships or comparable experience will also be considered.
  • Strong writing, editing, and storytelling skills, with the ability to create engaging content for different audiences and platforms.
  • Experience developing social media content, particularly for LinkedIn, and understanding of social media best practices and audience engagement.
  • Ability to adapt messaging and content to reflect a company's brand, voice, and leadership perspectives.
  • Strong organizational and project coordination skills, with the ability to manage multiple priorities and deadlines.
  • Creative mindset with an interest in identifying content trends and opportunities to increase brand awareness and visibility.
  • Familiarity with social media scheduling tools, analytics, and content management platforms.
  • Ability to manage multiple priorities and meet deadlines in a fast-paced environment.
  • Ability to work collaboratively with colleagues across teams and offices.
  • Willingness to travel for conferences, events, and content production as needed.
  • Availability to support occasional events or marketing activities outside regular business hours as needed.
  • Proficiency with common digital communication and content management tools, or willingness to learn.

Responsibilities

  • Develop and manage social media content calendars for Bodewell Group and its Leadership Team, ensuring consistent and engaging content across platforms.
  • Create, write, edit, and publish content for LinkedIn and other social media channels, including company updates, industry insights, leadership perspectives, and thought leadership.
  • Manage day-to-day LinkedIn content and execution for members of the Leadership Team to strengthen their professional presence and industry visibility.
  • Coordinate the development, review, and approval of social media content, articles, and other marketing materials, ensuring alignment with Bodewell's brand and messaging.
  • Monitor social media trends and performance to identify content opportunities and recommend ways to improve engagement and visibility.
  • Research relevant conferences, industry events, speaking opportunities, and potential partnerships, and assist with related planning and logistics.
  • Coordinate content production, including planning shoots, organizing creative assets, and assisting with photography, video, and basic editing as needed.
  • Collaborate with leadership and internal teams to identify content opportunities and support marketing and business development initiatives.
  • Leverage AI tools and emerging technologies to support content development, research, and marketing workflow efficiencies.
  • Perform additional responsibilities as assigned.

Desired Qualifications

  • Experience with photography, video production, graphic design, or Adobe Creative Suite is a plus.
  • Familiarity with AI tools and an interest in using emerging technologies to support content development and marketing efforts.
  • Strong communication and collaboration skills, with the ability to work effectively with leadership and cross-functional teams.

About the Company

Southwest Strategies

Public affairs firm delivering coalition-driven campaigns

Southwest Strategies is a California public affairs firm that designs and runs outreach campaigns for clients in the public and private sectors. They work from research and planning to visual materials and crisis management to influence public policy, opinion, and regulatory outcomes, especially in land development, energy, water, and transportation. Their approach is integrated, building coalitions through deep industry and community knowledge and a network of relationships to execute campaigns. Their goal is to help clients achieve public affairs objectives, secure approvals and funding, and shape policy and project outcomes.

Company size
51-200
Company stage
Not listed
Total funding
Not listed
Headquarters
San Diego, CA
Founded
2000

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