P

Publicis Groupe

Runs advertising and digital transformation services

Manager Data and Analysis - Commerce

Data AnalysisConfirmed live in the last 24 hours
Full-timeNew York, NY, USA$87.2k - $137.2k /yrIn-person

About the Job

Requirements

  • Five to seven years of experience in analytics or strategy with an advertising agency, management consulting company, or ad tech company.
  • Knowledge of digital data technologies, including retail media networks, data management platforms, Google Analytics, Adobe Analytics, digital pixel tracking, and site tagging.
  • Familiarity with modern statistical learning methods, including regression techniques, classification models, and supervised and unsupervised learning.
  • A four-year college degree or equivalent experience is required.
  • Ability to assist in navigating complex client interactions and communicate clearly under tight deadlines and shifting priorities, while managing ambiguity.
  • Experience assisting in leading and motivating teams in high-pressure situations while balancing client expectations with internal capabilities.
  • Strong analytical, critical thinking, and problem-solving skills.
  • Ability to work in a fast-paced, deadline-driven environment.

Responsibilities

  • Support client and internal teams by applying conceptual data frameworks and developing reporting to evaluate marketing strategies.
  • Assist with efficient project execution, including adherence to best practices.
  • Support process improvements and best practices for data management, including data automation solutions, to ensure marketing data is democratized, reliable, and delivered efficiently.
  • Lead a team of 1–2 analysts.
  • Assist in expanding client work by building recommended approaches and scope.
  • Encourage creative use of data to solve business challenges across media, creative, customer relationship management, and eCommerce marketing activities.
  • Participate in department-wide training efforts and support employee career growth.
  • Assist in developing the Commerce Analytics practice.
  • Identify new online and offline data opportunities, including data sources, technology, client priorities, and partnerships.
  • Uncover insights and communicate recommendations from brand campaigns, acquisition campaigns, site optimization, and online testing strategy.
  • Explain complex Commerce media performance to internal and client teams in an easily digestible manner.

Desired Qualifications

  • An advanced degree or training is a plus.
  • Passion for online advertising and emerging trends in the digital landscape.

About the Company

Publicis Groupe

Runs advertising and digital transformation services

Publicis Groupe runs advertising, media buying and digital transformation services for companies that want to reach consumers, coordinate campaigns and improve their business systems. Its agency network includes creative and media specialists, while Publicis Sapient builds and modernizes the technology behind clients' operations. Epsilon adds customer data and marketing technology that connect brands with audiences and measure campaign results. Clients pay for consulting, campaign creation and execution, with production and media costs billed through alongside the group's service work. Founded in 1926, Publicis Groupe is headquartered in Paris, France.

Company size
10,001+
Company stage
IPO
Headquarters
Paris, France
Founded
1926

Recently Posted Jobs

Explore more opportunities at Publicis Groupe

See more jobs