Assurance IQ

Assurance IQ

Personalized insurance and finance recommendations

About

Assurance IQ helps individuals find the right insurance and personal finance solutions. It operates as a licensed insurance agency, providing personalized recommendations for various types of insurance, including health, life, and short-term medical insurance. The company uses a technical platform that tailors suggestions based on each client's specific needs, simplifying the insurance shopping process. Unlike many competitors, Assurance IQ offers its services for free, earning revenue through commissions from insurance providers when clients purchase policies. Backed by Prudential Financial, Assurance IQ aims to enhance the personal and financial well-being of its clients while focusing on growth and excellent customer service.

Company Stage

Acquired

Employees

1,001-5,000

Industries

Fintech, Financial Services

Total Funding

N/A

Headquarters

Bellevue, Washington

Founded

2016


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Simplify's Take

What believers are saying

  • Increased adoption of AI-driven underwriting enhances Assurance IQ's competitive edge.
  • The rise of telematics in auto insurance presents new product opportunities for Assurance IQ.
  • Growing trend of embedded insurance offers partnership opportunities with e-commerce platforms.

What critics are saying

  • Increased competition from insurtech startups could erode Assurance IQ's market share.
  • Ongoing financial losses may impact investment in new technologies and marketing strategies.
  • Failure to meet financial targets post-acquisition could lead to increased regulatory scrutiny.

What makes Assurance IQ unique

  • Assurance IQ offers personalized insurance recommendations through a sophisticated technical platform.
  • The company is a wholly owned subsidiary of Prudential Financial, providing strong financial backing.
  • Assurance IQ leverages data science to enhance consumer outcomes and reduce friction in insurance.

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Growth & Insights
Headcount

6 month growth

-9%

1 year growth

-9%

2 year growth

2%

Benefits

Top-Notch Health Benefits - Our insurance includes comprehensive medical, dental, vision, plus we offer Weekly Wellness Sessions to help reduce stress and improve focus.

Competitive Compensation - Our salaries are competitive and many include a bonus plan. All employees get access to a 401K so you can invest in financial wellness.

Time When You Need It - We offer generous vacation time. We also offer 16 weeks of paid parental leave.

Unmatched Growth Opportunities - Advance your career rapidly with leadership development training, coaching, and a culture of candid feedback and internal promotion.

Career Development - Never stop learning with access to continuing education opportunities like Assurance 101 and Assurance University.

Day-to-day Your Way - Create a comfortable home office with a company laptop and peripherals provided. We also offer commuter benefits for those coming to an office.

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