Assurance IQ helps individuals find the right insurance and personal finance solutions. It operates as a licensed insurance agency, providing personalized recommendations for various types of insurance, including health, life, and short-term medical insurance. The company uses a technical platform that tailors suggestions based on each client's specific needs, making the insurance shopping process easier and more informed. Assurance IQ stands out from competitors by offering a free service funded through commissions from insurance providers, ensuring users receive expert guidance without extra costs. Backed by Prudential Financial, Assurance IQ aims to enhance the personal and financial well-being of its clients while focusing on growth and excellent customer service.

Prudential Financial

Fintech

Financial Services

Assurance IQ

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Assurance Iq Closes Nectar

In 2021,
Assurance IQ
launched Nectar, a platform offering auto, home, and life insurance leads to third-parties such as agents.

Assurance IQ closes Nectar

With Innervate, Assurance IQ is building a high-performance, scalable future.SAN CARLOS, Calif., Nov. 15, 2023 /PRNewswire/ -- Innervate , the dynamic customer experience (CX) company, today announced that Assurance IQ , an insurance technology company that aims to simplify the process of purchasing insurance by using technology and data-driven solutions, is leveraging the Innervate platform to orchestrate marketing experiences. With Innervate's platform, Assurance IQ immediately gained access to scalable creative production, consistent branding, tighter data controls and better-performing creative across numerous CX use cases.Assurance iQ needed to break down silos to work more effectively with an eye toward scaling in the future. Sometimes, performance data never made it to the right team or right channel. Creative efforts were frequently replicated and redundant, and Assurance IQ needed a plan of attack for growing its creative content at scale without all the hassle and while capitalizing on solid data.With the Innervate solution, Assurance IQ has a scalable content platform to evolve its brand. Post this"Innervate is thrilled to partner with Assurance IQ on its mission to deliver world-class customer experiences designed to protect and improve the personal and financial health of all consumers," Mitchell Weisman, co-founder and CEO of Innervate, said

Assurance Iq Leverages The Innervate Experience Orchestration Platform To Power World-Class Marketing Experiences

After twelve consecutive quarters of losses totaling $381 million,     .         Assurance IQ <i class="fa fa-info-circle company-popover" data-content="h3Assurance IQ/h3.                 div

Assurance Iq Ends Losing Streak

The digital revolution is in full swing, and the insurance industry is no exception. Insurance companies are under pressure to modernize their operations and adopt new technologies to remain competitive. Digital transformation is bringing new opportunities for growth and efficiency, as well as challenges. In this blog post, we’ll take a look at how the digital revolution is impacting the insurance industry and what insurers need to do to stay ahead of the curve.The Insurance IndustryWith media attention on the insurance industry and how companies interact with consumers rising, businesses are feeling the pressure to ensure their practices are more transparent and that they provide a fairer value for customers. Consumer demand is increasing, requiring insurance companies to act quickly and respond in order to meet expectations and remain competitive and relevant. Technology has had a huge part to play, as it brings greater levels of efficiency and cost savings, which are then passed onto customers. Companies must also be mindful of regulations in this area as well, where governments have implemented laws that help protect consumers from deceptive practices. The current landscape of the insurance industry certainly provides an interesting challenge for companies to try and adapt at a pace in order to remain relevant!Overview of the Digital Revolution and its Impact on the Insurance IndustryThe digital transformation of the 21st century has irrevocably changed how insurance customers interact with their insurers

How The Digital Revolution Is Transforming The Insurance Business

Allison Arzeno, CEO of Assurance, at her office at the company’s downtown Seattle office. (GeekWire Photos / Taylor Soper)It’s been a leadership roller coaster ride over the past two years for Allison Arzeno, chief executive officer of Seattle insurance technology company Assurance IQ.Arzeno became president in September 2020 when the company’s co-founder Michael Rowell stepped away for medical reasons. Assurance, which uses tech to match customers with insurance plans, was navigating a pandemic that disrupted its business. It was also under new ownership, having been acquired in a massive $2.3 billion deal to Prudential Financial, one of the largest acquisitions in Seattle startup history.Arzeno, who joined Assurance in 2017 as its chief data scientist, was named CEO in June 2021. Then earlier this year, a Wall Street Journal story detailed how Prudential’s bid to strengthen its digital capabilities by acquiring Assurance hadn’t lived up to expectations.The acquisition “didn’t go perfectly,” Arzeno said, speaking to GeekWire at the company’s downtown Seattle offices. Assurance has struggled to hit projections under its parent company Prudential, the legacy insurance provider worth $38 billion.But she remains optimistic about the future of the business, which reported a $44 million operating loss in Prudential’s most recent financial quarter, compared to a loss of $55 million in the year-ago quarter.“If we can do this well, then we have created so much value for so many people,” said Arzeno, who earned her Ph.D at MIT and previously led a blood pressure monitoring startup

Meet Allison Arzeno, The Data Science Whiz Leading Insurance Tech Company Assurance Iq

Prudential Financial announced its Q3 2022 results, sharing that Assurance IQ reported a loss, on an adjusted operating income basis, of $44 million in the quarter, compared to a loss of $55 million in the year-ago quarter. This reflects lower expenses, partially offset by lower revenues, driven by less case referral income. Assurance IQ now counts 12 consecutive quarters where it has reported a loss. In total, the company lost $381 million since Prudential began disclosing financial information

Assurance Iq Records A $44 Million Loss In Q3 2022

RESTON, Va.--(BUSINESS WIRE)--Transaction Network Services (TNS) today announced that Assurance IQ, a direct-to-consumer platform that transforms the insurance buying experience for individuals, has deployed TNS Enterprise Branded Calling to facilitate an improved customer experience. Following TNS deployment, Assurance IQ saw a 25% increase in the likelihood that a customer who received a call will continue to explore financial solutions with Assurance IQ or one of its partners. Enterprise Branded Calling enables businesses that rely on voice calling as a primary communications channel to display their brand on incoming call screens and provide consumers with more transparency on who is calling. For insurance agencies who rely on voice calling such as Assurance IQ, TNS’ solution ensures that calls to potential and existing customers are not flagged as spam, and instead are branded with information that can help build trust

Assurance Iq Deploys Tns Enterprise Branded Calling To Improve Trust In Voice Calls

Prudential Financial announced its Q2 2022 results sharing that Assurance IQ recorded a loss, on an adjusted operating income basis, of $61 million, compared to a loss of $38 million in the year-ago quarter. This higher loss includes an unfavorable impact from Prudential’s annual assumption update and other refinements of $17 million in the current quarter. Excluding this item, current quarter results primarily reflect lower revenues, partially offset by lower expenses. Assurance IQ now counts 11 consecutive quarters where it has reported a loss. In total, the company lost $337 million since Prudential began disclosing financial information

Assurance Iq Records Another Losing Quarter

The article reported on Prudential's $2.3 billion acquisition of Assurance IQ in late 2019, stating that "[t]he deal for Assurance IQ has badly missed its financial targets and left Prudential facing questions from regulators."

Prudential Private Capital acquires Assurance for $2.3B

Personalized insurance recommendations and services

Assurance IQ

Personalized insurance recommendations and services

Assurance IQ

Personalized insurance recommendations and services

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