Atom Finance

Atom Finance

Financial platform for retail investors' tools

About Atom Finance

Simplify's Rating
Why Atom Finance is rated
B+
Rated B on Competitive Edge
Rated A on Growth Potential
Rated B on Rating Differentiation

Industries

Fintech

Financial Services

Company Size

11-50

Company Stage

Series B

Total Funding

$45.3M

Headquarters

New York City, New York

Founded

2018

Overview

Atom Finance offers tools and information to help retail investors make informed investment decisions, similar to those used by Wall Street professionals. Their platform includes features for screening investment opportunities, tracking portfolios, and conducting research, with unique tools like the Fund Look Through feature that reveals individual stocks within funds. The company generates revenue through subscription fees and partnerships with trading platforms, making their advanced analytical tools accessible to a broader audience. Atom Finance's goal is to empower retail investors by providing sophisticated financial insights in an easy-to-use format.

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Simplify's Take

What believers are saying

  • Acquisition by Toggle AI could enhance Atom Finance's market reach and capabilities.
  • Growing demand for personalized financial tools benefits Atom Finance's tailored solutions.
  • Embedded finance trend allows Atom Finance to expand API offerings to new sectors.

What critics are saying

  • Increased competition from AI-driven platforms like Toggle AI may reduce market share.
  • Strategic shifts post-acquisition could alienate Atom Finance's existing customer base.
  • Dependency on key partnerships with trading platforms poses revenue risks.

What makes Atom Finance unique

  • Atom Finance offers unique Fund Look Through feature for detailed investment insights.
  • The platform provides advanced machine learning-driven News and Content API.
  • Atom Finance bridges the gap between retail and professional investors with sophisticated tools.

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Funding

Total Funding

$45.3M

Below

Industry Average

Funded Over

3 Rounds

Notable Investors:
Series B funding is typically for startups that have proven their business model and need more funding to expand rapidly—often by entering new markets or adding more products. Investors are usually venture capital firms that specialize in later-stage investments.
Series B Funding Comparison
Below Average

Industry standards

$35M
$30M
Patreon
$45M
Linktree
$65M
Substack
$100M
ClickUp

Company News

PYMNTS
May 15th, 2024
Toggle Ai Acquires Atom Finance To Bolster Investment Platform

Toggle AI says it is acquiring financial data/analysis platform Atom Finance. The company, which provides artificial intelligence (AI) solutions for investing to hedge funds, banks and brokerages, announced the deal in a Wednesday (May 15) news release. No financial terms were released. “Atom Finance is a top provider of frontend infrastructure for banks, brokerages, wealth managers and fintechs,” the release said. “The acquisition will enable Toggle AI to enhance its offering by incorporating Atom Finance’s robust suite of features, expanding its data universe, and providing users with an even more comprehensive investing experience.”

PYMNTS
May 15th, 2024
Report: Circle to Shift Legal Base to US From Ireland

Toggle AI says it is acquiring financial data/analysis platform Atom Finance.

Atom Finance
Jun 28th, 2022
General Catalyst invested into Atom Finance, Inc. in $10.6M on Jun 28th 22'.

NEW YORK, NY - October 1, 2019 - Atom Finance, the Brooklyn-based FinTech company building the next-generation investment research platform, announced today that it has raised a $10.6 million Series A funding round led by General Catalyst, bringing its total funding to $12.5 million.

Fortune
Oct 6th, 2020
Atom looks to capitalize on the stock market craze with a new analytics subscription

Fintech startup Atom Finance is debuting a premium version of its investing app after receiving $6 million in new venture capital funding.

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