Better.com launches Betsy(TM), the first voice-based AI Loan Assistant for the US mortgage industry.

Better.com announces launch of FHA Streamline Refinance product.

Franklin Buchanan, Post Up Careers Founder and Top LinkedIn Voice, provides business strategies to ease the outplacement process when terminating one or more employees.AIKEN, S.C., June 19, 2024 /PRNewswire/ -- Letting go even one employee is disruptive, and the more employees that are impacted, the more disruptive – and more public – it can be. No matter how legitimate the decision is, layoffs can have far-reaching impacts for an organization and its workforce, including impacts on culture, employee satisfaction, and reputation.They're also more public than ever. There are regular posts from employees on social media and tracking websites detailing the grizzly nature of some less-than-ideal layoffs, leading to messy publicity and scrutiny, as the CEOs of Better.com and Hypersocial, dubbed the "Crying CEO" have learned.An organization's layoff approach can minimize these potential risks while easing the transition of those being separated from the organization along with those that remain.Here are four essential strategies that companies and senior executives should follow to make layoffs smoother, avoid bad publicity, reduce internal tension, and set displaced employees up for success.1. Learn from experience.Layoffs should serve as a learning experience for organizations. If this isn't your first layoff, reflect on the steps taken to manage the prior action. This reflection can help reshape the company's strategies and approaches.If this is the first time you're facing this situation, do your research to learn from other's missteps, but also those that have successfully navigated layoffs.As a best practice, you should engage human resources and legal teams early, plus outplacement consultants, should you offer this support (which you should).2