Overview

Commercetools provides a cloud-based platform designed for eCommerce businesses, enabling them to create and manage online stores. The platform is built on an API-first approach, allowing easy integration with existing systems and supporting modern technologies like GraphQL, SCALA, and REST API. This flexibility and scalability make it suitable for a wide range of clients, from small startups to large enterprises in various industries such as retail and fashion. Commercetools operates on a subscription-based model, offering clients access to its features and services for a recurring fee, while also providing premium features and custom solutions for additional revenue. The company's goal is to help businesses efficiently build and manage their online presence in the digital commerce market.

Simplify's Take

What believers are saying

• Increased adoption of headless commerce drives demand for API-first platforms like Commercetools.
• Partnerships with PayPal Braintree enhance value by offering seamless payment solutions.
• The rise of composable commerce expands market share with modular, customizable solutions.

What critics are saying

• Rapid technological advancements in AI could outpace Commercetools' current offerings.
• Dependency on third-party payment solutions poses risks if service disruptions occur.
• Internal restructuring from new chief people officer may impact employee satisfaction.

What makes Commercetools unique

• Commercetools offers a cloud-native, component-based, tech-agnostic, composable platform for digital commerce.
• The API-first approach allows seamless integration with existing systems and modern technologies.
• Commercetools provides unlimited flexibility for brands to deliver scalable commerce experiences.

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Funding

Total Funding

$292.6M

Above

Industry Average

Funded Over

4 Rounds

Notable Investors:

Insight PartnersAccel

Notable Investors:

Insight PartnersAccel

$140,000,000

Series C

Sep 2021

Series C funding is usually for startups that are doing well and are looking for more money to fuel major growth, such as acquiring other companies, expanding into global markets, or launching new product lines. Investors typically include larger venture capital firms and private equity.

Series C Funding Comparison

Above Average

Industry standards

Ind Avg. $50M

$16M

$40M

$50M

$62M

$100M

$140M

View all funding stages