Retailers are facing mounting pressure from the costs associated with returns, but they are also discovering ways to turn this challenge into an opportunity for growth, Catherine Dummitt, VP of marketing at Narvar, told PYMNTS. Balancing the expense of returns with potential revenue involves a multifaceted approach that combines streamlined processes, advanced technology, and strategic customer engagement. A primary strategy for mitigating return costs is optimizing the reverse checkout process, Dummitt explained, noting, “Making returns as smooth and consumer-friendly as possible is crucial for retaining customer loyalty and fostering repeat purchases. Implementing options like in-store returns, drop-off points, and box-free, label-free returns can significantly enhance the customer experience.”

Everlane released a super chic vacation collection and These 6 styles deserve a spot in your suitcase.

Following the backlash in 2020 over allegations of greenwashing and unethical treatment of employees, Everlane in 2021 hired Katina Boutis in the role of director of sustainability, responsible for overseeing the company's sustainability efforts.