In its ongoing quest for profitability, luxury resale platform The RealReal said Tuesday (Nov. 8) that it has overhauled its commission structure and will charge more for low-priced transactions that have typically resulted in losses. The announcement came as part of the company’s third-quarter earnings report, in which it outlined a four-fold strategy aimed at becoming profitable at a time when reCcommerce firms are struggling and its own stock has fallen 90% this year

One year after its heady $1.7 billion initial public offering (IPO), fashion rental and resale company Rent the Runway is facing a far more humbling reality after its stock has plunged 90% since its debut. While the entire market and resale category have also suffered, there continues to be high interest and hope for this niche retail segment

For over 20 years, New York City’s original luxury reseller, What Goes Around Comes Around, has enjoyed a robust niche catering to the designer apparel and accessories needs of its high-end neighbors in Manhattan and Beverly Hills. While publicly traded upstarts like The RealReal and Rent the Runway have grown up in — and even eclipsed — “WGACA,” that all changed this week when the categories’ matriarch firm announced it is upsizing its reach. Not with a new store in Dallas or Chicago or Boston, but with a new digital storefront on Amazon