Koddi

Koddi

Advertising technology solutions for travel industry

About Koddi

Simplify's Rating
Why Koddi is rated
B-
Rated C on Competitive Edge
Rated B on Growth Potential
Rated B on Differentiation

Industries

Consumer Software

Enterprise Software

Company Size

51-200

Company Stage

N/A

Total Funding

N/A

Headquarters

Fort Worth, Texas

Founded

2013

Overview

Koddi provides advertising technology solutions specifically designed for the travel industry. Its main product, Koddi Demand, helps clients, such as travel agencies and hotel chains, improve their advertising strategies by using data-driven insights. This platform allows users to optimize their ad performance and maximize revenue through scalable technology. Unlike many competitors, Koddi focuses exclusively on the travel sector, tailoring its services to meet the unique needs of its clients. The company's goal is to ensure customer success and foster strong relationships, helping clients achieve their marketing objectives and drive growth.

Simplify Jobs

Simplify's Take

What believers are saying

  • Partnership with Gopuff enhances ad platform with incrementality tools.
  • New analytics suite offers key network insights for optimization.
  • Quality Score feature improves ad relevance and click-through rates.

What critics are saying

  • Increased competition from AI-powered search technologies challenges Koddi's market position.
  • Reliance on desktop demand may not be sustainable with declining mobile demand.
  • Network Insights Dashboard may not meet expectations, leading to dissatisfaction.

What makes Koddi unique

  • Koddi specializes in advanced ad tech solutions for the travel industry.
  • Koddi Demand optimizes ad strategies with data-driven insights and scalable technology.
  • Koddi's SaaS model ensures recurring revenue through subscription and performance-based fees.

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Benefits

401K with Employer Match

We invest in more than just your professional and personal growth.

Wellness - We’ve got you covered with quality insurance, a gym membership reimbursement, and other ad-hoc wellness programs.

Unlimited Vacation - We believe when you are well-rested, you do better work for our clients.

Generous Holiday Schedule - In addition to our unlimited vacation policy, our offices take time off for major national holidays.

Travel Incentives - We want our employees to get out and travel. We offer incentives for personal travel as well as visits to clients and other Koddi offices.

Parental Leave - We offer generous time off to grow your family when you join ours.

Team Bonding Events - Whether it’s an office-wide happy hour, kickball team, or company off-site, we love bringing everyone together for some good old-fashioned team bonding.

Company Retreats - When we travel together, we learn together. We offer company-wide retreats to exciting destinations.

Casual Atmosphere - From our dress code to our open door policy, we spend our energy on what really matters.

Company News

The Manila Times
Apr 24th, 2025
Gopuff and Koddi Launch Incremental Ad Measurement Tool

FORT WORTH, Texas, April 24, 2025 (GLOBE NEWSWIRE) - Koddi, a leader in retail and commerce media technology, announced today a partnership with Gopuff to enhance the instant commerce company's ads platform with cutting-edge incrementality tools.

Koddi
Apr 22nd, 2025
Koddi launches new analytics suite, driving optimization with key network insights

Koddi launches new analytics suite, driving optimization with key network insights.

The Retail Bulletin
Mar 17th, 2025
Checkatrade partners with Koddi to expand its advertising offerings with enhanced capabilities and personalised ad delivery

Koddi, the leading retail and commerce media technology for enterprises, announced today a new partnership with Checkatrade, the UK's leading platform for home improvement, to enhance its advertising programme.

PYMNTS
Mar 6th, 2025
Ordoro Launches Small Business Ecommerce Partnership With Syncware

eCommerce logistics/inventory management company Ordoro has joined forces with cloud-based integration platform Syncware. The collaboration will combine Ordoro’s inventory and order management capabilities with Syncware’s integration technology, helping eCommerce businesses better streamline and operations and scale their operations, the companies said Thursday (March 6). “This partnership highlights the shared commitment of Ordoro and Syncware to empower eCommerce merchants with the tools they need to grow and succeed,” the companies said in a news release. “Together, both companies are providing SMBs with an integrated solution that reduces operational complexity and drives growth.”

PYMNTS
Mar 5th, 2025
Retailers Tap Metric-Based Boosting To Enhance Ecommerce Search Results

Consumers expect more relevant and personalized search results when shopping online. Leveraging  artificial intelligence (AI)-powered search with traditional strategies helps companies use data like product reviews, inventory levels, and revenue to optimize search results to assist consumers and meet business goals. Meanwhile, eCommerce companies want to improve search results and conversion rates, often using AI-powered search. When combined with traditional strategies like metrics-based boosting, businesses can leverage existing data to better align search results with customer needs and business goals. Read more: How Businesses Can Navigate the AI Search Shake-Up

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Koddi is Hiring for 17 Jobs on Simplify!

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Koddi is Hiring for 17 Jobs on Simplify!

Find jobs on Simplify and start your career today

💡
We update Koddi's jobs every few hours, so check again soon! Browse all jobs →

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