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About Misen
Industries
Consumer Goods
Company Size
11-50
Company Stage
Seed
Total Funding
$5.7M
Headquarters
New York City, New York
Founded
2015
Overview
Misen offers high-quality kitchenware, focusing on premium knives and cookware that are designed with careful attention to detail. Their products are aimed at home cooks and culinary enthusiasts who want top-notch kitchen tools without paying excessive prices. Misen sells directly to consumers through its website, which helps keep prices competitive by eliminating middlemen. Customers can try out Misen's products with a 60-day test drive, and the company provides free returns and free shipping on orders over $75, which helps build customer satisfaction and loyalty. Misen has gained recognition in the market, having raised over $1.7 million from backers and being highlighted as a top food Kickstarter pick.
Simplify's Take
What believers are saying
- Growing interest in home cooking boosts demand for Misen's high-quality kitchen tools.
- Social media trends favor aesthetically pleasing kitchenware, aligning with Misen's design-focused products.
- The kitchenware market is projected to grow, providing a positive environment for Misen.
What critics are saying
- Increased competition from new direct-to-consumer brands may erode Misen's market share.
- Rising material costs could impact Misen's pricing strategy and profit margins.
- Dependency on Cart.com for logistics poses risks if operational disruptions occur.
What makes Misen unique
- Misen offers premium kitchen tools at honest prices, appealing to budget-conscious consumers.
- The company uses a direct-to-consumer model, enhancing customer relationships and competitive pricing.
- Misen's 60-day test drive and free returns policy boost customer satisfaction and loyalty.
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Funding
Total Funding
$5.7M
Above
Industry Average
Funded Over
2 Rounds
Benefits
Remote Work Options
Growth & Insights and Company News
6 month growth
↑ 5%1 year growth
↑ 0%2 year growth
↓ -5%HOUSTON--(BUSINESS WIRE)--Cart.com, a leading provider of unified commerce and logistics solutions that enable merchants to sell and fulfill wherever their customers are, today announced that cookware brand Misen has selected Cart.com as its U.S. fulfillment partner. The brand will leverage Cart.com’s third-party logistics (3PL) solutions to streamline order fulfillment, optimize its supply chain and improve customer experience. Under the new partnership, Misen will ship products out of two of Cart.com’s U.S. facilities, one serving the East Coast and one the West Coast, to support the brand’s nationwide fulfillment operations. “We’re happy to announce our partnership with Misen, a brand dedicated to delivering high-quality cookware at affordable prices,” said Joe Barth, Chief Logistics Officer at Cart.com
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About Misen
Industries
Consumer Goods
Company Size
11-50
Company Stage
Seed
Total Funding
$5.7M
Headquarters
New York City, New York
Founded
2015
There are no jobs for Misen right now.
Find jobs on Simplify and start your career today