Overview

Onaroll enhances employee engagement and performance management in the food service industry through an app that helps shift workers set and achieve goals while earning rewards. The app allows businesses to set specific performance targets, and employees receive gift cards to over 500 brands when they meet these goals, motivating them to perform better and stay longer. Onaroll differentiates itself by focusing on measurable returns on investment for businesses shortly after implementation, operating on a subscription model. The company's goal is to leverage technology to create a more engaged workforce, leading to improved business outcomes.

Simplify's Take

What believers are saying

• Gamification in employee engagement apps boosts user engagement and retention rates.
• AI-driven analytics can enhance personalized employee feedback in Onaroll's app.
• Hybrid work models increase demand for Onaroll's digital engagement tools.

What critics are saying

• Competition from HR tech giants like Workday and SAP SuccessFactors is increasing.
• Employees may feel gamification trivializes work or adds pressure.
• Data privacy concerns may arise over performance data collection and usage.

What makes Onaroll unique

• Onaroll focuses on rewarding shift workers in the fast-paced food service industry.
• The app aligns employer and employee interests through goal setting and rewards.
• Onaroll offers gift cards to over 500 brands as employee incentives.

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Funding

Total Funding

$20M

Meets

Industry Average

Funded Over

2 Rounds

Notable Investors:

Bessemer Venture PartnersFounders Fund

Notable Investors:

Bessemer Venture PartnersFounders Fund

$12,000,000

Series A

Sep 2022

Series A funding typically happens when a startup has a product and some customers, and now needs funding to scale. This money is usually used to grow the team, expand marketing, and improve the product. Venture capital firms are frequently the main investors here.

Series A Funding Comparison

Below Average

Industry standards

Ind Avg. $15M

$3.7M

$5M

$8.2M

$12M

$15M

$30M

View all funding stages