Self Financial

Self Financial

Online platform for credit score improvement

About

Self Financial helps individuals build or rebuild their credit scores through online services and a mobile app. Their main products are Credit Builder Loans and the Self Credit Card. A Credit Builder Loan involves a small loan that is secured in a certificate of deposit (CD), where monthly payments are made and reported to credit bureaus, helping to create a positive credit history. Once the loan is paid off, the borrower can access the funds in the CD, turning payments into savings. The Self Credit Card requires an upfront deposit and also reports monthly payments to credit bureaus. Unlike traditional credit unions, Self Financial operates entirely online, catering to tech-savvy users and those who prefer digital financial management. The goal of Self Financial is to assist individuals in improving their credit scores, enabling them to qualify for loans and other financial products while generating revenue through fees associated with their services.

Company Stage

Series E

Employees

501-1,000

Industries

Fintech, Financial Services

Total Funding

$124.1M

Headquarters

Austin, Texas

Founded

2015


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Simplify's Take

What believers are saying

  • Increased consumer interest in credit-building tools expands Self Financial's potential customer base.
  • Partnership with Regions Bank enhances customer acquisition through expanded credit reporting services.
  • Appointment of CEO Julie Szudarek could drive strategic growth and expansion.

What critics are saying

  • Competition from traditional banks offering similar services could erode market share.
  • High outbound migration from high-tax states may affect customer base in those regions.
  • Integration challenges from RentTrack acquisition could impact service delivery and satisfaction.

What makes Self Financial unique

  • Self Financial offers online credit-building tools, appealing to tech-savvy consumers.
  • The company provides unique services like reporting rent payments to credit bureaus.
  • Self Financial's Credit Builder Loan turns loan payments into savings, differentiating it from competitors.

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Growth & Insights
Headcount

6 month growth

-1%

1 year growth

0%

2 year growth

0%

Benefits

Company Equity in the form of RSUs

Quarterly performance-based bonuses

Generous employer-paid health, vision, & dental insurance coverage

Flexible vacation policy

Educational assistance

Free gym membership

Casual dress code

Team building events and activities

Remote work arrangements/ flexible work schedule

Paid parental leave

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