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Sprinklr

AI-powered CXM platform for enterprises

Overview

Sprinklr provides an AI-powered customer experience management platform designed for large enterprises and government agencies. Its platform collects data from social media and other digital channels, analyzes it in real time, and surfaces actionable insights to improve customer service, track online reputation, and guide marketing decisions. The product suite includes analytics, customer care, and reputation management, offered in tiered subscription plans to fit different organizational needs. By operating on a subscription model and serving diverse industries such as retail, technology, finance, and the public sector, Sprinklr aims to help organizations understand and engage with their audiences more effectively and consistently.

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About Sprinklr

Simplify's Rating
Why Sprinklr is rated
B-
Rated B on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Data & AnalyticsGovernment & Public SectorEnterprise SoftwareAI & Machine Learning

Company Size

1,001-5,000

Company Stage

IPO

Headquarters

New York City, New York

Founded

2009

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What believers are saying

  • September 2, 2026 revenue rose 1% to $213.7 million; subscription revenue grew 3%.
  • Net ARR grew over 50% year over year, with four $1 million deals.
  • August 17, 2026 board appointee Jordi Ribas brings Microsoft's Copilot and AI execution.

What critics are saying

  • February 2025 layoffs cut 12% of workforce, proving growth stalled before 2026.
  • Q2 fiscal 2027 total revenue grew 1%; services revenue fell to $18.9 million.
  • Adobe, Salesforce, and Genesys bundle CXM and AI, compressing Sprinklr seat demand by 2027.

What makes Sprinklr unique

  • Unified-CXM unifies social, service, marketing, and insights inside one enterprise platform.
  • As of January 31, 2026, Sprinklr served 1,677 customers, including 59% of Fortune 100.
  • July 15, 2026 MCP beta exposes Sprinklr data inside Copilot, ChatGPT, and Claude.

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Funding

Total Funding

$844.5M

Above

Industry Average

Funded Over

9 Rounds

Notable Investors:
IPO funding comparison data is currently unavailable. We're working to provide this information soon!
IPO Funding Comparison Coming Soon

Benefits

  • Compensation & Equity
  • Health & Wellness
  • Holiday & Unlimited PTO
  • Learning & Growth

Stock Price

Growth & Insights and Company News

6 month growth

5%

1 year growth

4%

2 year growth

4%
NetInfluencer
Oct 27th, 2026
Sprinklr launches AI Agents to speed up enterprise marketing campaigns.

Sprinklr launches AI Agents to speed up enterprise marketing campaigns. Published on October 27, 2026 Sprinklr has launched a beta of "Marketing AI Agents," a set of six specialized AI tools designed to help enterprise marketing teams move faster from identifying market signals to executing campaigns. The New York-based customer experience management platform said the agents address a mismatch between how quickly online conversations and trends move and how long campaign production typically takes. A traditional concept-to-launch process can take several weeks, moving through planning, creative development, localization, channel activation, governance, and approvals, while relevant conversations or trends may emerge and fade within days, according to the company. "Sprinklr was built to unify customer and market data across channels. Marketing AI Agents are the next evolution of that foundation," said Karthik Suri, Sprinklr's Chief Product & Corporate Strategy Officer. "By connecting paid, owned, and earned data with emerging signals like AI discovery, creator insights, conversations, and customer feedback, we can help marketers do more than understand what's happening. We can help them turn that intelligence into effective marketing at global scale." The system includes six agents that can work together or be deployed individually: * An Ideation Agent surfaces campaign ideas from performance, listening, audience, and competitive data * A Creative Agent scales approved creative through editing, variations, localization, and A/B testing * A Campaign Execution Agent translates media briefs into campaigns across channels and flags inconsistencies, such as a mismatch between a target market and creative language * A Compliance Agent checks content against brand standards and regulatory requirements * A Community Agent identifies relevant conversations and helps brands respond at scale * A Budget Optimization Agent recommends channel allocation before and during a campaign The launch builds on an acquisition Sprinklr made in May, when it bought the assets of ViralMoment, an AI-powered social video intelligence company, to add frame-by-frame analysis of visual and audio content to its listening tools. That deal was aimed at a gap Sprinklr identified in enterprise listening: most voice-of-the-customer programs relied on text-based signals even as short-form video came to drive the majority of brand engagement on platforms like TikTok, Instagram Reels, and YouTube. The "Marketing AI Agents" suite extends that same logic from listening into execution, folding "creator insights" alongside paid, owned, and earned data into the signals the Ideation Agent draws on. Sprinklr said the release also ties into its broader Q3 Product Release, which introduced "Agent Architects," an environment for designing and governing enterprise AI agents, and Voice AI Agents for natural voice interactions, along with support for emerging channels including ChatGPT Advertising.

MarketScreener
Oct 22nd, 2026
Sprinklr announces availability of Sprinklr Voice of the Customer Agent Suite in Gemini Enterprise Agent Marketplace.

Sprinklr announces availability of Sprinklr Voice of the Customer Agent Suite in Gemini Enterprise Agent Marketplace. Published on 10/22/2026 at 10:21 am EDT S&P Capital IQ Sprinklr announced the availability of the Sprinklr Voice of the Customer (VOC) Agent Suite in Gemini Enterprise Agent Marketplace, allowing organizations to access voice-of-customer intelligence from within their existing Gemini workflows. Through Agent-to-Agent (A2A) connectivity, Gemini Enterprise users can discover and interact with specialized Sprinklr AI agents that analyze customer feedback and deliver actionable insights grounded in enterprise data. The Sprinklr VOC Agent Suite is designed to address that gap by combining access to customer signals with specialized AI agents that understand business questions, retrieve relevant information, and deliver conclusions with supporting evidence and context. Unlike general-purpose AI assistants, the Sprinklr VOC Agent Suite consists of purpose-built agents, each designed to address recurring business needs. These include: Brand Health Monitoring: Understand brand performance, sentiment drivers, and recommended actions; Crisis Monitoring: Detect emerging issues, assess their spread, identify key amplifiers, and support response planning; Competitive Benchmarking: Compare performance against competitors across share of voice, sentiment, and engagement; Trend Forecasting: Identify emerging conversations and anticipate future momentum; Influencer & Content Strategy: Discover influential voices and understand which content resonates most; Campaign Performance: Measure the impact of launches, campaigns, and sponsorships; Customer Experience Analysis: Surface the most important customer pain points and praise themes across feedback channels; General Listening: Answer ad hoc listening and intelligence questions across customer conversations. The Sprinklr VOC Agent Suite for Google Gemini Enterprise is available now through Agent-to-Agent integration. Existing Sprinklr customers can access the full suite of agents using their authenticated Sprinklr environments and customer data. (C) S&P Capital IQ - 2026

Business Wire
Oct 22nd, 2026
Sprinklr brings its voice-of-customer AI agents to Google's Gemini Enterprise marketplace

Sprinklr (NYSE: CXM) has made its Voice of the Customer (VOC) Agent Suite available in the Gemini Enterprise Agent Marketplace. Gemini Enterprise users can now reach Sprinklr's AI agents through Agent-to-Agent (A2A) connectivity. The agents analyse customer feedback from surveys, reviews, social media, support cases, and news coverage. They cover brand health, crisis monitoring, competitive benchmarking, trend forecasting, influencer strategy, campaign performance, customer experience, and general listening. "Customer feedback is one of the most valuable sources of business intelligence an organization has," said Anish Singhal, Sprinklr's vice president of product management. The suite is available now. Existing Sprinklr customers can use it through their authenticated Sprinklr environments and customer data.

DirectorsTalk Interviews
Oct 22nd, 2026
Sprinklr, Inc. (CXM) investor outlook: unpacking a 31.43% potential upside.

Sprinklr, Inc. (CXM) investor outlook: unpacking a 31.43% potential upside. Sprinklr, Inc. (NYSE: CXM), a prominent player in the technology sector's software application industry, has caught the attention of investors with its compelling potential upside. With a current market cap of $1.49 billion, Sprinklr offers an intriguing investment opportunity as it continues to enhance its enterprise cloud software solutions. At a current price of $6.42, Sprinklr's stock has experienced minimal volatility, closing unchanged despite a slight price decrease of $0.03. The stock price has fluctuated between $4.82 and $8.21 over the past year, indicating a relatively stable trading range. A standout aspect for investors is the company's forward P/E ratio of 12.01, suggesting that the market expects reasonable future earnings growth. Although other valuation metrics like the trailing P/E ratio, PEG ratio, and price/book are not available, the forward-looking nature of this P/E ratio provides a glimpse into investor sentiment regarding the company's growth prospects. Sprinklr's revenue growth stands at 0.80%, highlighting steady, albeit modest, progress. The company reported earnings per share (EPS) of $0.09 and a return on equity of 4.36%, which, while modest, underscores efficient capital utilization. A significant point of interest is Sprinklr's free cash flow, which amounts to over $100 million, suggesting a strong liquidity position that can fuel further investments in innovation and expansion. The company's strategic emphasis on AI-driven solutions - such as Sprinklr Service, Social, Insights, and Marketing - positions it well to capitalize on the growing demand for unified customer experience management platforms. The partnership with SocialEdge, Inc. further strengthens its integrated ecosystem, providing a competitive edge in enterprise marketing. From a dividend perspective, Sprinklr currently offers a 0.00% yield, which may not attract income-focused investors but aligns with its growth-oriented strategy of reinvesting earnings back into the company. Analyst ratings provide a mixed yet optimistic outlook with three buy, five hold, and one sell recommendation. The average target price of $8.44 suggests a notable potential upside of approximately 31.43%. This prospective gain represents a significant opportunity for investors seeking growth in the technology sector. Technical indicators show the stock trading above its 50-day and 200-day moving averages of $6.10 and $5.86, respectively. The Relative Strength Index (RSI) stands at 37.25, hinting at a stock that is approaching oversold territory, potentially signaling a buying opportunity. Additionally, the MACD and Signal Line values suggest a positive trend, reinforcing the potential for upward momentum. Sprinklr's ability to leverage its AI-powered platform to provide comprehensive solutions across digital and traditional channels positions it well in the evolving landscape of consumer experience management. As the company continues to innovate and expand its capabilities, investors should keep a close eye on its performance metrics and strategic initiatives that could drive future growth and enhance shareholder value. * Written by: Madison Wilson

MarTech360
Oct 16th, 2026
Sprinklr names Adam Cooper as VP, Global Field Operations.

Sprinklr names Adam Cooper as VP, Global Field Operations. Sprinklr has named Adam Cooper as Vice President of Global Field Operations, adding an experienced revenue operations professional to its leadership team. In his new position, Cooper is expected to focus on strengthening global sales execution, improving forecasting processes, and aligning go-to-market operations across regions. The role involves translating global revenue strategies into consistent field execution while improving pipeline visibility, sales productivity, and operational discipline. Global field operations plays an important role in helping enterprise software companies coordinate sales teams, manage revenue targets, and maintain consistency across markets. As businesses face increasing pressure to demonstrate predictable growth, effective forecasting and pipeline management have become important priorities for revenue and go-to-market leaders. Cooper's appointment comes as Sprinklr continues to operate across marketing, social media management, customer service, and customer insights. Its unified customer experience management platform serves enterprise organizations seeking to connect customer-facing teams and improve interactions across channels. In this environment, aligning sales execution with broader business objectives is particularly relevant as organizations look to improve operational efficiency and build more consistent customer engagement strategies. Cooper's responsibilities are expected to span global field execution and collaboration with revenue operations and regional leadership teams. His work will be central to ensuring that sales processes, performance measurement, and operational priorities remain aligned across markets. The appointment reflects the continued importance of revenue operations leadership within enterprise technology companies, where coordinated execution and reliable forecasting are essential to supporting growth.

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