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About Sprout Social
Industries
Consulting
Consumer Software
Company Size
1,001-5,000
Company Stage
IPO
Total Funding
$98.7M
Headquarters
Chicago, Illinois
Founded
2010
Overview
Sprout Social provides a social media management platform that helps businesses enhance their social media strategies. The platform offers a variety of tools for publishing content, analyzing performance, engaging with audiences, and listening to social conversations. Users can access these features through a subscription model, which allows them to manage their social media presence effectively. Sprout Social stands out from competitors by offering extensive educational resources, including webinars and certification programs, to help users improve their social media management skills. The company's goal is to assist businesses in increasing brand awareness, fostering customer loyalty, and achieving better return on investment by providing insights and metrics that inform their social media efforts.
Simplify's Take
What believers are saying
- Growing demand for AI-driven social media analytics enhances Sprout Social's market potential.
- Recognition as a leader in social marketing platforms boosts Sprout Social's credibility.
- Strategic partnerships, like with O&L BrandX, expand Sprout Social's market reach.
What critics are saying
- Emerging competition offers similar features at lower costs, threatening market share.
- Rapid evolution of AI tools by competitors may outpace Sprout Social's offerings.
- Changes in social media algorithms require constant adaptation and updates.
What makes Sprout Social unique
- Sprout Social offers a comprehensive suite of tools for social media management.
- The platform integrates with popular business software like Salesforce and Zendesk.
- Sprout Social provides robust security features and compliance certifications.
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Funding
Total Funding
$98.7M
Below
Industry Average
Funded Over
5 Rounds
New Enterprise AssociatesBenefits
Health Insurance
Dental Insurance
Vision Insurance
401(k) Retirement Plan
401(k) Company Match
Unlimited Paid Time Off
Wellness Program
Professional Development Budget
Company Equity
Growth & Insights and Company News
6 month growth
↑ 0%1 year growth
↑ 2%2 year growth
↑ 1%Sprout Social, a social media management and analytics software, has launched its rebranded influencer marketing platform.
CHICAGO, Jan. 14, 2025 (GLOBE NEWSWIRE) - Sprout Social (Nasdaq: SPT), an industry-leading provider of cloud-based social media management software, has been named as a best place to work in Chicago and Seattle by Built In's 2025 Best Places to Work Awards.
Sprout Social named Leader in IDC MarketScape on Worldwide Social Marketing Platform.
CHICAGO, Dec. 17, 2024 (GLOBE NEWSWIRE) -- Sprout Social (Nasdaq: SPT), an industry-leading provider of cloud-based social media management software, has been named a Leader in the 2024-25 IDC MarketScape on Worldwide Social Marketing Platform: Large Enterprises. The report recognizes Sprout for its innovative platform that helps enterprise organizations scale their strategies and drive more business impact with social.Sprout Social helps organizations amplify their brands, engage more efficiently with customers and deliver more ROI from their social efforts. The independent report highlights Sprout’s intuitive workflows, AI-powered features and strong integrations with popular business software like Salesforce and Zendesk. The IDC report also emphasizes Sprout’s robust security features and compliance certifications, which provide critical support to enterprise companies scaling their social operations.“Our team works incredibly hard to deliver powerful products and results for our customers, and we are proud to be recognized by IDC as a leader in our industry,” said Erika Trautman, Chief Product Officer at Sprout Social. “We strive to provide the world’s largest and most innovative brands with an intuitive platform that solves their complex workflows and provides comprehensive functionality
O&L BrandX proudly announces its strategic agency partnership with Sprout Social.
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About Sprout Social
Industries
Consulting
Consumer Software
Company Size
1,001-5,000
Company Stage
IPO
Total Funding
$98.7M
Headquarters
Chicago, Illinois
Founded
2010
Sprout Social is Hiring for 0 Jobs on Simplify!
Find jobs on Simplify and start your career today