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Overview
The Hustle delivers daily business news through a free, subscription-based newsletter that blends informative content with a witty, relatable tone. It serves professionals, entrepreneurs, and business enthusiasts who want to stay updated on trends and developments. How it works: a free daily newsletter reaches over 1 million subscribers, funded by advertising and sponsorships, with brands able to reach a business-minded audience. It also offers a paid premium service called Trends that provides deeper insights and exclusive reports. How it’s different: it pairs timely business news with humor to make complex topics accessible and entertaining, creating a distinctive voice in digital media that appeals to a niche audience. The goal: grow a large, engaged readership while monetizing through ads, sponsorships, and premium content, and become a go-to source for practical business insights and market trends.
About The Hustle
Industries
Data & Analytics
Consumer Software
Entertainment
Company Size
201-500
Company Stage
Seed
Total Funding
$1.3M
Headquarters
San Francisco, California
Founded
2016
Simplify's Take
What believers are saying
- Big Break with Indie Hackers exposes innovative founders, submissions due April 4th.
- Hustle Awards 2026 finalists pitch to investors on May 14th.
- Pitch events attract premium sponsorships from high-profile brands.
What critics are saying
- Morning Brew's 2022 Business Insider acquisition erodes subscriber base in 6-12 months.
- HubSpot ownership since 2021 prioritizes marketing over unbiased news.
- Google AI Overviews replace newsletters, rendering summaries obsolete in 6-12 months.
What makes The Hustle unique
- The Hustle delivers witty, no-nonsense business news to over 1 million subscribers.
- Blends humor with complex trends for entrepreneurs and professionals.
- Offers premium Trends subscription for exclusive market insights.
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Funding
Total Funding
$1.3M
Below
Industry Average
Funded Over
2 Rounds
Industry standards
Benefits
Comprehensive Health Plans
Regular Events + Company Outings
Unlimited Amazon Book Orders
Paid Education Opportunities (Seminars + Courses etc)
Team Lunches + Office Snacks
Opportunity To Make An Impact
Growth & Insights and Company News
6 month growth
↓ -12%1 year growth
↓ -12%2 year growth
↓ -12%Founders wanted: The Hustle's Big Break competition The Hustle has teamed up with Indie Hackers to launch The Hustle's Big Break - a pitch competition with a refreshingly simple premise: Tell The Hustle your brilliant business idea in 60 seconds and you could win $5k to bring it to life.
The Detroit Historical Society has teamed with The Hustle to amplify Black-owned businesses with two upcoming panel discussions, the Detroit Free Press reports.
The Hustle recently released an article titled “ Should Game World Observer automate the CEO? ”
Marketing software company HubSpot is acquiring The Hustle, the business and tech media startup behind the popular newsletter of the same name
Tired of signing up for email newsletters? Then maybe it’s time to try out The New Paper‘s news digest, which arrives in the form of a daily text message rounding up the biggest headlines.
There are no jobs for The Hustle right now.
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About The Hustle
Industries
Data & Analytics
Consumer Software
Entertainment
Company Size
201-500
Company Stage
Seed
Total Funding
$1.3M
Headquarters
San Francisco, California
Founded
2016
There are no jobs for The Hustle right now.
Find jobs on Simplify and start your career today