theSkimm

theSkimm

Digital media company simplifying news for professionals

About

theSkimm simplifies news and information for busy professionals, especially women, who want to stay informed without spending too much time on traditional news sources. Its main product is the Daily Skimm, a morning newsletter that provides a brief summary of the most important news stories, making it easy for subscribers to start their day informed. In addition to the newsletter, theSkimm offers podcasts and guides on various topics like career advice and financial planning. Unlike many competitors, theSkimm focuses on creating content that is quick to read and relevant to its audience's interests. The company's goal is to help its users understand and engage with important topics while generating revenue through advertising, sponsored content, and partnerships.

Company Stage

Series C

Employees

51-200

Industries

Consumer Goods, Entertainment

Total Funding

$38.9M

Headquarters

New York City, New York

Founded

2012


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Simplify's Take

What believers are saying

  • Increased focus on women's health aligns with theSkimm's mission to empower women.
  • The #ShowUsYourChildCare campaign expands coverage on family support and workplace policies.
  • The 'State of Women' report provides content opportunities on women's evolving societal roles.

What critics are saying

  • Recent layoffs may indicate financial instability, affecting morale and productivity.
  • Competition from companies like Ōura could divert attention from theSkimm's core offerings.
  • The trend of women leaving the workforce could reduce theSkimm's target audience.

What makes theSkimm unique

  • theSkimm offers concise, non-partisan news tailored for busy women professionals.
  • The company integrates seamlessly into daily routines with newsletters and podcasts.
  • theSkimm's initiatives like Skimm Impact focus on empowering women and driving social change.

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Growth & Insights
Headcount

6 month growth

-8%

1 year growth

-18%

2 year growth

-34%

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