theSkimm

theSkimm

Concise daily news for busy professionals

Overview

theSkimm is a digital media company that makes it easier for busy professionals—especially women—to stay informed. Its core product is the Daily Skimm, a concise morning newsletter that quickly summarizes the day’s top news stories for quick reading. It also offers podcasts and specialized guides on topics like career, health, and personal finance. Revenue comes from advertising, sponsored content, and brand partnerships, often amplified through a community of Skimm'bassadors who help grow engagement. Unlike many media outlets, theSkimm targets time-strapped readers with easily digestible content and a multi-format approach that blends news with practical guidance. The company’s goal is to help its audience start the day informed and to provide accessible, relevant information that fits into a busy lifestyle.

About theSkimm

Simplify's Rating
Why theSkimm is rated
C
Rated B on Competitive Edge
Rated C on Growth Potential
Rated D+ on Differentiation

Industries

Data & Analytics

Consumer Software

Entertainment

Company Size

51-200

Company Stage

Series C

Total Funding

$40M

Headquarters

New York City, New York

Founded

2012

Simplify Jobs

Simplify's Take

What believers are saying

  • Everyday Health acquisition boosts health content reach to Gen Z women.
  • Co-founders remain as co-CEOs, ensuring continuity for 75 staff.
  • #ShowUsYourChildCare campaign secured endorsements from Chobani and Etsy in 2023.

What critics are saying

  • Ziff Davis integration erodes independent brand, causing 60-80% subscriber churn.
  • Third 2023 layoffs trigger talent exodus and content decline within 12 months.
  • Gen Z TikTok shift destroys Daily Skimm open rates in 18 months.

What makes theSkimm unique

  • theSkimm delivers concise daily newsletters simplifying news for millennial women.
  • Co-founders Carly Zakin and Danielle Weisberg target busy professionals with witty content.
  • Nonpartisan ecosystem includes Skimm Money, podcasts, and Skimm Impact initiatives.

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Funding

Total Funding

$40M

Below

Industry Average

Funded Over

6 Rounds

Series C funding is usually for startups that are doing well and are looking for more money to fuel major growth, such as acquiring other companies, expanding into global markets, or launching new product lines. Investors typically include larger venture capital firms and private equity.
Series C Funding Comparison
Below Average

Industry standards

$50M
$12M
theSkimm
$40M
Figma
$50M
Medium
$62M
SeatGeek
$100M
Oura

Benefits

Unlimited Paid Time Off

Hybrid Work Options

Health Insurance

401(k) Company Match

401(k) Retirement Plan

Paid Parental Leave

Bereavement Leave

Fitness Membership Reimbursement

Commuter Benefits

Sabbatical Leave

Family Planning Benefits

Fertility Treatment Support

Professional Development Budget

Conference Attendance Budget

Mental Health Support

Gym Membership

Phone/Internet Stipend

Home Office Stipend

Growth & Insights and Company News

Headcount

6 month growth

1%

1 year growth

1%

2 year growth

14%
Pulse 2.0
Mar 28th, 2025
Everyday Health Acquires theSkimm

Everyday Health Group, part of Ziff Davis, is acquiring theSkimm, a media brand targeting millennial and Gen Z women. Founded in 2012 by Danielle Weisberg and Carly Zakin, theSkimm offers newsletters and podcasts. This acquisition aims to enhance Everyday Health's engagement with theSkimm's audience in women's health and wellness. The co-founders will remain with theSkimm. Wolfson Partners advised on the transaction.

Business Wire
Mar 20th, 2025
Everyday Health Group Acquires Leading Digital Media Property theSkimm

Everyday Health Group, a division of Ziff Davis, Inc. (NASDAQ: ZD), today announced the acquisition of theSkimm, a leading media brand and suite of products ...

Stock Titan
Mar 19th, 2025
Everyday Health Acquires theSkimm

Everyday Health Group, a Ziff Davis subsidiary, has acquired theSkimm, a digital media brand targeting millennial and Gen Z women. The acquisition includes newsletters like Daily Skimm and podcasts such as '9 to 5ish with theSkimm'. This move aims to enhance Everyday Health's presence in women's health and wellness. Co-founders Danielle Weisberg and Carly Zakin will remain with the company. Financial terms were not disclosed.

Mediagazer
Mar 19th, 2025
Ziff Davis' Everyday Health acquires theSkimm

Ziff Davis' Everyday Health has acquired the women-focused newsletter company theSkimm. The co-CEOs of theSkimm will remain in their roles, and there are no plans to lay off any of its 75 staff members.

Business Wire
May 1st, 2024
Ōura Announces Be The Expert In You Campaign To Promote Body Literacy For Women

SAN FRANCISCO--(BUSINESS WIRE)--In honor of Women's Health Month, ŌURA, maker of Oura Ring, the most accurate and trusted smart ring, today launched Be the Expert in You, a month-long, multi-channel campaign dedicated to giving every woman's body a voice. The Finnish company has been steadily adding to its slate of women's health features and research since 2021 and, throughout the month of May, will be introducing additional features, innovative studies, and personal stories from both employees and members to promote body literacy for women of all ages. Be the Expert in You marks the latest development in Oura’s commitment to delivering products and research that are designed for women and provide a holistic approach to health. This is the most recent of many women's health investments from the company, including the launch of its Pregnancy Insights feature, the publication of trailblazing fertility research with the University of California, Berkeley, and the first wearable integration with FDA-cleared birth control app Natural Cycles. “Female health conditions receive only one percent of global healthcare research funding, which has created a significant knowledge gap that hinders women from fully understanding basic information about their bodies,” said Dr. Neta Gotlieb, product manager for women’s health at Oura

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