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“QR codes are a fad,” read the headline of an article published in Fall 2012. A few years later, the overhyped technology was included in a list of “Biggest Tech Fads of the Last Decade.” But then COVID happened, and now QR codes are widely used. The use cases were already there, but the need for social distance and everyone having internet-enabled smartphones combined to create the conditions for widespread use. Today, blockchain technology needs its own “Covid” moment.PwC projected that in 2020, nearly every business would adopt blockchain 2025, boosting global GDP by US$1.76 trillion by 2030. Many analysts made similar predictions beginning around 2017. Yet today, blockchain products are not nearly as used as predicted

New education campaign aims to raise awareness about funding crisis faced by pet sheltersWASHINGTON, Nov. 20, 2023 /PRNewswire/ -- The Center for the Environment and Welfare ( CEW ) on Thursday launched a new campaign aimed at educating the public on how best to help pets in their communities on Giving Tuesday.The campaign stems from a new CEW survey of pet shelters and rescues across the United States. The survey found that local shelters are facing serious financial challenges, largely due to widespread donor confusion when it comes to the role of national groups like the American Society for the Prevention of Cruelty to Animals (ASPCA) and the Humane Society of the United States. Contrary to what most animal lovers believe, local shelters often receive little to no money from these national groups at a time when an average of 1.5 million shelter pets are euthanized in the U.S. each year.Of nearly 2,000 pet shelters and rescues that participated in the survey:98% reported receiving zero financial assistance from either the ASPCA or the Humane Society of the United States74% report their current funding levels as inadequate76% believe that donors are confused by the branding of the Humane Society of the United States and the ASPCAand the ASPCA 64% believe that name confusion with national groups has led to fewer donationsFull survey results available here .Informed by these results, CEW's Giving Tuesday campaign explains that the best way for animal lovers to help pets in their communities is to support their local shelters. Key elements of the campaign include:An online video explaining the crisis faced by local sheltersexplaining the crisis faced by local shelters Educational resources and a toolkit on how to get involved, available at EnvironmentandWelfare.com/GivingTuesdayDigital ads promoted on social media, previews available hereA report on the shelter survey's findings and methodologyCEW Executive Director Jack Hubbard had this to say:"Across the nation, well-meaning animal lovers donate to big national charities like the ASPCA and the Humane Society of the United States, mistakenly believing that they operate pet shelters in their communities