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AB Tasty enhances brand and product experiences through AI-powered tools in the digital marketing and product optimization sector. The company offers services such as experimentation, personalization, feature management, and product optimization, allowing businesses to run A/B, split, and multivariate tests across devices to determine which messages and features engage users the most. Clients subscribe to AB Tasty's software as a service (SaaS) platform, which includes AI-driven traffic allocation to optimize digital strategies and improve user experiences, ultimately boosting growth and ROI. AB Tasty differentiates itself with a global presence and a network of expert partners, providing tailored support and seamless integration with existing technologies. The platform is user-friendly, featuring low-code to no-code widgets for quick implementation. The goal of AB Tasty is to help businesses enhance their digital experiences and drive user engagement.
Company Stage
Series C
Employees
201-500
Industries
Consumer Software, AI & Machine Learning
Total Funding
$101.6M
Headquarters
N/A
Founded
2009
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