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About Demandbase
Industries
Consulting
Enterprise Software
Company Size
501-1,000
Company Stage
Debt Financing
Total Funding
$153.7M
Headquarters
San Francisco, California
Founded
2005
Overview
Demandbase specializes in Account-Based Marketing (ABM) solutions for B2B enterprises, focusing on helping businesses target and engage high-value accounts. Their platform integrates tools like data analytics, personalized advertising, and CRM integrations, allowing clients to tailor their marketing strategies to specific accounts rather than a broad audience. This approach is particularly beneficial for industries with long sales cycles, such as technology and financial services. Demandbase operates on a subscription model, providing customizable access to their platform, along with additional services like training and consulting. Their goal is to enhance the effectiveness of B2B marketing efforts by fostering deeper connections with key accounts.
Simplify's Take
What believers are saying
- Demandbase is recognized as a leader in multiple G2 and Forrester reports.
- The rise of AI-driven personalization boosts Demandbase's tailored marketing solutions.
- Connected TV advertising growth aligns with Demandbase's expanding advertising solutions.
What critics are saying
- DemandScience and Terminus merger increases competition in the ABM space.
- Rapid AI advancements require continuous innovation, straining Demandbase's resources.
- New ABM certification programs by competitors may dilute Demandbase's market position.
What makes Demandbase unique
- Demandbase excels in AI-driven account-based marketing for B2B enterprises.
- The company offers robust CRM integration and personalized advertising solutions.
- Demandbase's platform supports multi-channel orchestration and advanced data analytics.
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Funding
Total Funding
$153.7M
Below
Industry Average
Funded Over
8 Rounds
Benefits
Health Insurance
Mental Health Support
Unlimited Paid Time Off
Paid Holidays
401(k) Retirement Plan
Disability Insurance
Life Insurance
Growth & Insights and Company News
6 month growth
↑ 0%1 year growth
↑ 0%2 year growth
↑ 0%Over the coming months, Demandbase will launch a series of strategic agents to drive efficient and effective GTM.
"TheTechGossip is excited to partner with Demandbase to close this innovation gap with their new certification courses, providing GTM practitioners modernized deployment models, frameworks and tools to help them desig
Demandbase One™ Recognized for its Notable Capabilities in Account-Based Advertising and Account-Based Orchestration. SAN FRANCISCO, Dec. 17, 2024 /PRNewswire/ -- Demandbase, the leading account-based GTM platform for B2B enterprises, today announced that Demandbase One™ has been named a leader in 38 G2 Winter 2025 Reports across 11 categories, including Account-Based Advertising, Account-Based Orchestration Platforms, Buyer Intent Data Providers, and more. On top of that, the company received an "Easiest to Use" badge and was named the platform users are "Most Likely to Recommend" among Account-Based Orchestration Platforms. "We're proud to be called a leader in so many of G2's Winter 2025 reports, particularly in the categories of Account-Based Advertising and Account-Based Orchestration," says Kelly Hopping, chief marketing officer (CMO) at Demandbase. "As always, it's an honor to be such a big part of our customers' success stories
In the ABM space, Terminus competes with 6sense, DemandBase and Bombora, among others.
Company Celebrated for Excellence in Culture, Innovation, and TechnologySAN FRANCISCO, Sept. 11, 2024 /PRNewswire/ -- Demandbase , the leading account-based GTM platform for B2B enterprises, today announces it has been recognized with numerous Best Workplaces awards. To start, the company has earned a spot as one of Fast Company's 100 Best Workplaces for Innovators for 2024. Additionally, Great Place To Work® and Fortune magazine have selected Demandbase for their 2024 Fortune Best Medium Workplaces™ and 2024 Best Workplaces in Technology™ lists."We feel privileged to be recognized by both Fast Company and Fortune as one of the best workplaces in the country," says Gabe Rogol, chief executive officer at Demandbase. "These acknowledgments reflect our commitment to fostering a culture of innovation, collaboration, and excellence. At our core, we believe that when our team thrives, so do our customers
Demandbase is Hiring for 33 Jobs on Simplify!
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About Demandbase
Industries
Consulting
Enterprise Software
Company Size
501-1,000
Company Stage
Debt Financing
Total Funding
$153.7M
Headquarters
San Francisco, California
Founded
2005
Demandbase is Hiring for 33 Jobs on Simplify!
Find jobs on Simplify and start your career today