Emerging Travel Group

Global travel technology platform for bookings

Marketing Hub Advertising Network Lead

Performance & Paid MarketingConfirmed live in the last 24 hours

Full-timeRemote in KazakhstanNo salary listed

About the Job

Requirements

At least 3 years of experience in adtech, business development, or partnerships on the platform, network, demand-side platform, or agency side, with a record of deals and negotiations.
A solid grasp of programmatic advertising and performance metrics such as cost per acquisition, return on ad spend, and attribution, sufficient to evaluate partners and verify results independently.
Ability to define positioning, packaged offers, pricing, and a growth roadmap.
Ability to initiate partnerships, run campaigns, support sales teams, own processes, and manage profit and loss.
Fluency in English.

Responsibilities

Define the advertising network's positioning, priority markets, channels, partners, and phases from pilot through recurring sales, scaling, and automation.
Source, evaluate, and onboard adtech, demand-side platform, metasearch, connected TV, mobile, social, and influencer platforms, including niche and closed inventory; lead negotiations and manage partner relationships and quality.
Structure partner terms, including revenue share, commission, and additional margin; model unit economics and own the business line's profit and loss.
Package external channels into clear products, including bundles with ETG inventory, and define pricing.
Work with data, legal, and product teams to determine how ETG data and audiences are used in external channels, set up booking-level measurement, and ensure compliance with GDPR and regional data rules.
Support the sales team by preparing case studies, materials, and pitches, and join key deals with hotels, destination marketing organizations, airlines, and rail operators.
Build the campaign process from brief to reporting, including media planning, launch, optimization, and reporting, and decide which work is handled internally or delegated to partners.
Work with ETG marketing and direct supply teams, leveraging their expertise and relationships to reach new clients and gain market insights.
Drive pilot projects and early-stage partnerships as a hands-on contributor; as the business line develops, lead the build-out of a specialist team including campaign/account managers, analysts, and partnership managers.

Desired Qualifications

Experience launching new business lines or products from scratch, especially with limited budget or resources.
Prior experience in the travel or hospitality industry.
Additional languages.

ETG Marketing Hub Advertising Network Lead

Emerging Travel Group · Kazakhstan (Remote) · Full-time · Posted 2026-10-19

Workplace: remote

Department: Marketing

Description

ETG Marketing Hub serves as the central gateway for all marketing activities across ETG’s brands and external channels. We are now launching a new business line — the ETG Marketing Network — enabling advertising placements with leading travel and adtech partners (including display, CTV, mobile, metasearch, social, influencer marketing, and more). Powered by ETG’s rich travel data and booking-level measurement, this network delivers high-impact marketing opportunities. In this role, you will take the network from strategy and pilot projects through to recurring sales and scalable growth.

Responsibilities:

Strategy and roadmap. Define positioning, priority markets, channels and partners, and set out the stages: pilot, recurring sales, scaling, automation.
Partner network. Source, evaluate and onboard adtech/DSP, metasearch, CTV/mobile/social and influencer platforms, including niche and closed inventory. Lead negotiations and manage partner relationships and quality.
Monetization model. Structure terms with partners (revenue share, commission, additional margin), model unit economics and own the P&L of the business line.
Offers and packages. Package external channels into clear products, including bundles with ETG inventory, and define pricing.
Data and measurement. Together with the data, legal and product teams, define how ETG data and audiences are used in external channels, and set up measurement down to bookings. Ensure compliance with data regulations (GDPR and regional rules).
Sales together with the Marketing Hub team. Support the sales team: prepare case studies, materials and pitches, and join key deals with hotels, DMOs, airlines and rail operators.
Campaign launch and management. Build the process from brief to reporting (media planning, launch, optimization, reporting) and decide what we do ourselves and what we delegate to partners.
Internal partners. Work closely with ETG’s marketing and direct supply teams (who interface with hoteliers and hospitality partners), leveraging their expertise and relationships both as routes to new clients and as sources of valuable market insights.
Team Development: Begin as a hands-on contributor driving pilot projects and early-stage partnerships. As the business line develops, take the lead in building out a specialist team (including campaign/account managers, analysts, and partnership managers) to support further growth and scale.

Requirements

3+ years in adtech/Business Development/partnerships on the side of platform, network, DSP, or agency, with proven deals and negotiations
Solid grasp of programmatic and performance metrics (CPA, ROAS, attribution, etc.) at a level sufficient to evaluate partners and verify results personally
Clear strategic thinking: defining positioning, packaged offers, pricing, growth roadmap
Hands-on: initiating partnerships, running campaigns, supporting sales teams, owning processes and P&L
Fluency in English; additional languages are a plus

Preferred Qualifications:

Experience launching new business lines or products from scratch, especially in settings with limited budget or resources
Prior experience in the travel or hospitality industry

Benefits

Fully remote work; flexible working schedule.
Ambitious and supportive team who love what they do, appreciate each other, and grow together.
Internal programs for adaptation and training, development of soft skills, and leadership abilities.
Partial compensation for participating in external training and conferences.
Corporate prices on hotels and travel services.
MyTime Day Off - an extra non-working day without loss of compensation.

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About the Company

Emerging Travel Group

Global travel technology platform for bookings

Emerging Travel Group is a global travel technology company that builds online booking platforms for individuals, travel agents, and corporate clients. Its main product, RateHawk, lets users search and book hotels, flights, transfers, car rentals, and related services, with the company earning commissions and service fees from bookings. The platform connects travelers with suppliers and hoteliers, who can list their accommodations to gain visibility and reach a larger audience. The company differentiates itself through its large global footprint (operations in over 220 source markets) and its large corporate client base (more than 4,000 companies), as well as offering a broad range of travel services under its brands. The goal is to simplify and improve the travel industry—making travel easier and more rewarding for professionals while broadening access for individual travelers.

Company size: 1,001-5,000
Company stage: Series F
Total funding: $78.8M
Headquarters: Wilmington, DE
Founded: 2010

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