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Dentsu

Marketing analytics and digital advertising solutions

Paid Search Senior Manager

Performance & Paid MarketingConfirmed live in the last 24 hours
Full-time$80k - $105k /yrHybrid

About the Job

Requirements

  • At least 4 years of experience managing large-scale paid search campaigns.
  • Experience with paid search platforms such as SA360.
  • Experience developing bulk sheets and uploading large-scale campaigns.
  • Hands-on experience using Google Ads Editor to create, edit, and upload search engine marketing campaigns.
  • Well-versed knowledge of client goals, especially direct-response metrics such as conversions, revenue, and return on ad spend.
  • In-depth understanding of paid search campaign management and optimization practices.

Responsibilities

  • Extract raw data to produce performance reports.
  • Monitor campaign performance and ensure campaigns follow agreed-upon best-practice guidelines.
  • Provide initial insights on campaign trends and present them.
  • Interpret performance reports to provide applicable insights.
  • Upload and manage keywords, ad creative, and ad extensions.
  • Manage global business-to-business paid search campaigns.
  • Build relationships and collaborate across pay-per-click and Client Services teams.
  • Assist with and attend weekly calls and meetings.

Desired Qualifications

  • Text search experience.
  • Experience working on search engine marketing campaigns for finance clients.

About the Company

Dentsu

Marketing analytics and digital advertising solutions

Dentsu International is a global marketing and advertising partner that helps brands grow by navigating the digital economy and using data-driven insights. Its services include consumer intelligence to understand customer behavior, digital marketing and advertising to reach audiences, customer experience management (CXM) to improve interactions, and gaming solutions to engage audiences. The company earns revenue through service fees, project work, and long-term contracts with a diverse mix of clients across retail, technology, and entertainment. Its approach combines research and analysis to set industry-focused insights and drive growth, while collaborating across disciplines to deliver integrated marketing solutions. Dentsu also pursues social impact initiatives, promoting inclusion and positive change in the industry and communities.

Company size
10,001+
Company stage
IPO
Headquarters
Tokyo, Japan
Founded
1901

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