Channel Program Manager

Job Description

About the role

The Channel Program Manager is accountable for driving profitable growth in the channel by collaborating and aligning with Product Management (PM), Sales, and Marketing Communication to lead the implementation of the channel strategy and channel programs. They will maximize profitable growth with channel partners, in line with strategies of the LPM business and own the execution of the strategies related to our channel IL activation.

Key Responsibilities

This position is based on-site/hybrid in Mentor, Ohio.

• Drive results and performance by building and executing short and long-term strategies for the ADLink partner program, including customer onboarding and membership expansion.

• Assist in negotiating, managing, and implementing distribution agreements, rebate contracts, pricing programs, and optimum product positioning within target accounts.

• Lead MDF and co-marketing decisions with channel partners, managing MDF spend and developing detailed annual budgets linked to revenue growth and customer loyalty.

• Plan, implement, and track channel marketing strategies and communications in close cooperation with sales, product management, and marketing communications teams.

• Manage and convert intelligent label (IL) opportunities into sales resources, launch/manage the PRM tool, and incorporate channel partner insights to refine commercialization.

Qualifications

Qualifications

• Bachelor's degree required; Master's degree with specialization in Marketing preferred.

• 7 to 10+ years of experience in marketing-related roles with knowledge of multi-stakeholder selling cycles.

• Deep experience engaging with sales forces, interfacing across business functions, and influencing decision-making with key stakeholders.

• Strong analytical thinking, organizational, and project management skills with an established track record of achieving challenging goals.

• Excellent oral and written communication skills with the ability to convey complex ideas, active listening skills, and willingness to travel 25%+ within the region.

Additional Information

Pay Transparency

The salary range for this position is $129,000 - $192,976/ year. The hiring base salary range above represents what Avery Dennison reasonably expects to pay for this position as of the date of this posting. Actual salaries will vary within the range, and in some circumstances may be above or below the range, based on various factors including but not limited to a candidate’s relevant skills, experience, education and training, and location, as well as the job scope and complexity, responsibilities, and regular and/or necessary travel required for the position, which may change depending on the candidate pool. Avery Dennison reserves the right to modify this information at any time, subject to applicable law.

Equal Opportunity Employer

Avery Dennison is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability, protected veteran status, or any other protected status.

Reasonable Accommodations Notice

If you require accommodations to view or apply for a job, alternative methods are available to submit an application. Please contact (440) 534-6000 or [email protected] to discuss reasonable accommodations.

Identity Verification Notice

To maintain the integrity of our hiring process and protect our candidates from identity fraud, we require video and/or in-person interviews. As part of this verification, we may also ask you to take a brief photo. This image is used exclusively to ensure identity consistency and will be permanently deleted once the hiring process concludes.

Pre-employment Screening Notice

As part of our commitment to maintaining a safe and productive work environment, Avery Dennison requires all final candidates to successfully complete a comprehensive background check and a drug screening. These checks are conducted post-offer and are a condition of employment. All results will be considered in accordance with applicable local, state, and federal laws.