Senior Global Product Manager

Cricut(R) introduces Cricut Maker(R) 5, its most versatile smart cutting machine yet. The next-generation machine brings advanced cutting and engraving capabilities, expanded material possibilities, and a more compact design to the Cricut suite of connected machines. September 03, 2026 12:00 ET | Source: Cricut, Inc. SOUTH JORDAN, Utah, Sept. 03, 2026 (GLOBE NEWSWIRE) - Cricut(R), Inc. (NASDAQ: CRCT) today announced Cricut Maker(R) 5, its most versatile smart cutting machine yet, designed to help people confidently turn their ideas into meaningful, personalized items. Cricut Maker 5 brings together expanded material capabilities, specialized tools, and an intuitive guided design experience. From popular and everyday projects like personalized apparel and full-color stickers to special projects like engraved metal tags, custom jewelry, dimensional home decor, and signage, Cricut Maker 5 offers unlimited creative freedom. New to Cricut Maker 5 is the ability to cut and engrave compatible materials* up to 3 mm thick - a 25% increase in clearance compared with the previous generation's 2.4 mm limit - opening more possibilities with materials such as leather, acrylic, metal, foam core, corrugated plastic, and felt. Combined with a sleek new design that's 30% more compact than the previous generation, Cricut Maker 5 delivers the brand's most versatile making experience in a smaller footprint. "Cricut Maker 5 is about giving people the confidence and capability to make more of what they imagine," said Ashish Arora, CEO of Cricut. "We're making advanced techniques like engraving more approachable and bringing more tools and materials into one connected experience, empowering people to turn more of their ideas into meaningful, personalized things they can make themselves." Create Without Limits Compatible with more than 300 materials and 13 specialized tools, Cricut Maker 5 cuts, writes, draws, foils, scores, debosses, embosses, engraves, and more. With thoughtful improvements to features like the adaptive tool system, creators can cut everything from delicate materials like fabric and crepe paper to thicker materials like wood, leather, foam core, and corrugated plastic. This versatility gives people the flexibility to create across occasions, interests, and skill levels - from personalized gifts, apparel, and home decor to custom accessories, signage, jewelry, and dimensional projects. With the ability to cut and engrave compatible materials up to 3 mm thick, Cricut Maker 5 enables projects with greater depth, durability, and dimension. Users can engrave a metal luggage tag or acrylic sign, create layered wood decor, and explore more advanced techniques from a single machine. Designed to Fit Real Life Cricut Maker 5 features an all-new, modern design in two new color options: Slate Blue and Teal. The new design and color options deliver a premium look that complements any creative workspace. At 30% more compact than previous Cricut Maker models, Cricut Maker 5 fits more naturally into today's homes and creative spaces while maintaining the 12-inch cutting performance, precision, and reliability that Cricut is known for. One Connected Experience, From Idea to Finished Project Cricut Maker 5 works seamlessly with Cricut Design Space(R), the free Cricut design app, making personalization easier than ever, whether you're creating your first project or your hundredth. Recent Design Space enhancements simplify each stage of the creative process, including: * Guided design flows that help users get started and understand what they need at each step * AI-powered design tools* that help turn any idea into a cut-ready project design * Streamlined editing tools and workflow improvements for a faster, more intuitive experience * More than 1.75 million images, 1,500 fonts, and thousands of ready-to-make projects and templates*, with an expanding library of creative content available through Cricut Access(TM) This connected platform creates an intuitive, end-to-end making experience that helps users spend less time figuring out how and what to make, and more time bringing their ideas to life. Bundles Designed to Make Getting Started Easy Cricut Maker 5 is available in a variety of bundles designed to help people get the most from their machine starting day one. Rather than purchasing advanced tools, accessories, and materials separately, people can choose the bundle that best matches how they create. The Ultimate Bundle includes the most popular Cricut Maker-specific tools, including the Engraving Tip, Knife Blade, Deep Point Blade, and Rotary Blade, making it easy to begin engraving, cutting thicker materials, and exploring the machine's full creative potential right out of the box. Pricing and Availability Cricut Maker 5 will be available beginning September 4, 2026, with bundles starting at USD $349 in Slate Blue. For the first two weeks following launch, Cricut Maker 5 will be available exclusively through Cricut.com and Michaels stores. Michaels will offer an exclusive bundle featuring the Teal machine. Following the exclusivity period, Cricut Maker 5 and select bundles will be available through additional online and in-store retailers where Cricut machines are sold. "At Michaels, we're passionate about fueling the joy of creativity and celebration, and our partnership with Cricut helps make that possible in new ways," said Chuck Smith, Senior Vice President at Michaels. "We're excited to introduce the Cricut Maker 5 to our customers in an exclusive teal color, giving them even more opportunities to explore their creativity. We can't wait to see what our customers create, celebrate and share with it." *Full content library & certain software features requires paid Cricut Access(TM) subscription. Visit help.cricut.com for specific compatibility, details, terms and conditions, warranty information, and more. About Cricut, Inc. Cricut, Inc. is a creative platform company that makes it easy for users to create meaningful personal items. Cricut hardware and software work together as a connected platform for consumers to make beautiful, high-quality projects quickly and easily. These industry-leading products include a flagship line of smart cutting machines - the Cricut Maker(R) family, the Cricut Explore(R) family, and the Cricut Joy(R) family - accompanied by other unique tools like Cricut EasyPress(R), the Infusible Ink(TM) system, and a diverse collection of materials. In addition to providing tools and materials, Cricut fosters a thriving community of millions of dedicated users worldwide.

Cricut to present at upcoming investor conferences. MWN-AI** Summary. Cricut, Inc. (NASDAQ: CRCT), a leading creative technology company based in South Jordan, Utah, has announced its participation in two prominent investor conferences in September 2026. The management team will present insights into the company's vision and growth strategy at the Barclays 19th Annual Global Consumer Conference on September 9 in Boston and the Goldman Sachs 2026 Communacopia + Technology Conference on September 10 in San Francisco. Cricut has built a strong reputation for providing an innovative connected platform that empowers users to create personalized, high-quality projects easily. The company's flagship products, including the Cricut Maker(R), Cricut Explore(R), and Cricut Joy(R) smart cutting machines, along with its unique tools such as the Cricut EasyPress(R) and the Infusible Ink(TM) system, cater to a vibrant community of millions of creators across the globe. The presentations will be available for live streaming through Cricut's investor relations website, allowing shareholders and potential investors to engage with the company's developments in real-time. Following the events, replays will also be accessible through the same platform, ensuring that important information reaches a wider audience. Cricut is committed to transparency and effective communication with its investors. The company intends to continue leveraging its investor relations website and news blog to disclose material non-public information and fulfill its regulatory obligations. With growing interest in DIY and personalized products, Cricut remains well-positioned in the market. The upcoming investor conferences provide an opportunity for the company to strengthen its relationships with shareholders while discussing future initiatives and successes. Interested parties are encouraged to monitor Cricut's investor relations updates and public announcements for the latest information. MWN-AI** Analysis. As Cricut, Inc. (NASDAQ: CRCT) prepares for its upcoming presentations at the Barclays 19th Annual Global Consumer Conference and the Goldman Sachs 2026 Communacopia + Technology Conference, investors should view these appearances as critical opportunities to glean insights into the company's growth trajectory and strategic direction. Cricut's unique position in the creative technology space, particularly with its advanced cutting machines and versatile crafting tools, underpins its appeal in a rapidly evolving market. The management's presentation will likely focus on recent innovations, product launches, and community engagement, which are pivotal in maintaining customer loyalty and driving sales. It's important for investors to listen for updates on key financial metrics such as revenue growth, user engagement, and market expansion efforts. The crafting market has shown resilience, particularly as trends towards personalization and DIY projects continue to gain traction. Investors should be attentive to how Cricut plans to capitalize on these trends, possibly through enhanced product features or new offerings that cater to diverse consumer needs. Moreover, given the heightened competition in the creative tools market, Cricut's management may address strategic initiatives to differentiate its brand. Monitoring the discussions around customer retention strategies, partnerships, and potential international growth opportunities will provide deeper insight into Cricut's long-term sustainability. As the company utilizes its investor relations website and blog to disseminate information, stakeholders should be proactive in reviewing these platforms for important updates. While keeping abreast of macroeconomic factors affecting discretionary spending is crucial, Cricut's established community and robust product ecosystem position it well to navigate economic fluctuations. In conclusion, for investors, analyzing Cricut's upcoming presentations with a focus on growth strategies, market trends, and competitive positioning will be key to informed decision-making in the context of their investment portfolios. **MWN-AI Summary and Analysis is based on asking OpenAI to summarize and analyze this news release. August 26, 2026 04:05:00 pm SOUTH JORDAN, Utah, Aug. 26, 2026 (GLOBE NEWSWIRE) - Cricut, Inc. ("Cricut") (NASDAQ: CRCT), the creative technology company that has brought a connected platform for making to millions of users worldwide, today announced that members of its management team are scheduled to present at upcoming investor conferences. Details for the events are as follows: * Barclays 19th Annual Global Consumer Conference on Wednesday, September 9, 2026, in Boston. * Goldman Sachs 2026 Communacopia + Technology Conference on Thursday, September 10, 2026, in San Francisco. The presentations will be webcast live on the investor relations section of Cricut's website at https://investor.cricut.com/. A replay of the presentations will be available on the website following the completion of the events. About Cricut, Inc. Cricut, Inc. is a creative platform company that makes it easy for users to create meaningful personal items. Cricut hardware and software work together as a connected platform for consumers to make beautiful, high-quality projects quickly and easily. These industry-leading products include a flagship line of smart cutting machines - the Cricut Maker(R) family, the Cricut Explore(R) family, the Cricut Joy(R) family - accompanied by other unique tools like Cricut EasyPress(R), the Infusible Ink(TM) system, and a diverse collection of materials. In addition to providing tools and materials, Cricut fosters a thriving community of millions of dedicated users worldwide. Cricut has used, and intends to continue using, its investor relations website and the Cricut News Blog (https://cricut.com/blog/news/) to disclose material non-public information and to comply with its disclosure obligations under Regulation FD. Accordingly, you should monitor its investor relations website and the Cricut News Blog in addition to following its press releases, SEC filings and public conference calls and webcasts. FAQ**. What key developments or product innovations will Cricut Inc. CRCT highlight during the investor conferences in September 2026? I'm unable to provide information on specific developments or product innovations for Cricut Inc. during investor conferences in September 2026, as my training only includes data up to October 2023. 2. How does Cricut Inc. CRCT plan to address potential challenges in the creative technology market during its upcoming presentations? Cricut Inc. plans to address potential challenges in the creative technology market by showcasing innovative product enhancements, emphasizing user-friendly features, and demonstrating strong community engagement during its upcoming presentations. 3. What financial performance metrics will Cricut Inc. CRCT focus on at the Barclays and Goldman Sachs conferences in September 2026? As of now, specific metrics Cricut Inc. CRCT may focus on at the Barclays and Goldman Sachs conferences in September 2026 cannot be determined, but likely candidates include revenue growth, profitability margins, market share, and customer retention metrics. 4. How does Cricut Inc. CRCT aim to enhance its user community engagement as discussed in the upcoming investor conferences? Cricut Inc. aims to enhance user community engagement by showcasing new features, fostering collaboration, and encouraging creative sharing through user-generated content initiatives at the upcoming investor conferences. **MWN-AI FAQ is based on asking OpenAI questions about Cricut Inc. (NASDAQ: CRCT).