Humanz provides a data-centric SaaS platform that manages the influencer marketing lifecycle, including creator discovery, campaign management, content approval, payments, and analytics. It uses proprietary AI to analyze profiles, identify fake followers, and assess audience quality to match brands with suitable creators. The Humanz Pixel tracks the sales impact of influencer content even without direct clicks, helping brands measure ROI across Instagram, TikTok, YouTube, and Twitter. It uses a freemium model where brands can post briefs and creators access analytics for free, with premium licenses offering deeper analytics, private invitations, and sales tracking; the goal is to increase transparency and reliability in influencer marketing and drive verifiable results, including U.S. expansion.
Company Size
201-500
Company Stage
Early VC
Total Funding
$42.7M
Headquarters
Tel Aviv-Yafo, Israel
Founded
2017
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