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Nike

Designs and sells athletic shoes and apparel

Lead Digital Product Manager

Product ManagementConfirmed live in the last 24 hours
Full-timeBoston, MA, USA$106.3k - $217.2k /yr

About the Job

Requirements

  • At least 7 years of experience in Digital Product Management, Digital Commerce, or a related field.
  • Proven experience owning product strategy, roadmap development, and delivery for consumer-facing digital products.
  • Deep understanding of ecommerce experiences, including product discovery, content management, merchandising, search, checkout, and conversion optimization.
  • Experience leveraging analytics, consumer insights, and experimentation to drive product decisions and business outcomes.
  • Strong analytical and problem-solving skills, with the ability to translate complex data into actionable recommendations.
  • Proven ability to influence and align cross-functional stakeholders without direct authority.
  • Experience mentoring or coaching peers and contributing to a strong product management culture.
  • A bachelor's degree in Business, Marketing, or a related field; a suitable combination of education, experience, and training is also accepted.

Responsibilities

  • Own and evolve the product roadmap across key digital commerce capabilities within the browse-to-buy journey.
  • Identify opportunities through consumer insights, business needs, analytics, and market trends.
  • Lead the end-to-end product lifecycle from discovery and prioritization through launch and optimization.
  • Partner with Technology, UX, and business stakeholders to deliver high-quality consumer experiences.
  • Drive roadmap prioritization and investment recommendations by balancing customer impact, business value, and technical feasibility.
  • Lead the digital commerce experimentation portfolio, defining learning agendas and scaling successful outcomes.
  • Partner with Analytics teams to define success metrics, measure performance, and evaluate product impact.
  • Synthesize analytics, experimentation results, and consumer insights into clear recommendations that shape product strategy and roadmap priorities.
  • Champion data-informed decision making and continuous optimization across the commerce experience.
  • Mentor and support less experienced product management teammates while helping elevate product management practices across the organization.

Desired Qualifications

  • An engineering background is a plus, but not required.
  • Experience with A/B testing, including setting up tests, creating testing portfolios, and testing hypotheses, is desirable.

About the Company

Nike

Designs and sells athletic shoes and apparel

Nike designs and sells athletic footwear, apparel, equipment, and accessories for sports and everyday use. The group includes the Nike and Jordan brands and its owned subsidiary Converse, with products ranging from running shoes and basketball footwear to training clothing and casual sneakers. Most finished products are made by independent contract manufacturers, while Nike develops materials, cushioning systems, and product designs. It earns revenue by selling to wholesale customers and through its own stores and digital channels, with additional licensing arrangements for its brands. Nike began in 1964 as Blue Ribbon Sports and is headquartered near Beaverton, Oregon.

Company size
10,001+
Company stage
IPO
Headquarters
Beaverton, OR
Founded
1964

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