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WPP Media

AI-native global media services network

Senior Programmatic Manager

Performance & Paid MarketingConfirmed live in the last 24 hours
Full-timeDüsseldorf, GermanyNo salary listed

About the Job

Requirements

  • A completed university degree is required.
  • At least 3 years of demonstrable expertise in the operational management or strategic consulting of programmatic campaigns is required.
  • A thorough understanding of the digital media landscape, including demand-side platforms, data management platforms, inventory, and verification technologies, is required.
  • The candidate must be able to present complex information clearly and strategically using Excel and PowerPoint.
  • Fluent written and spoken German and English are required.

Responsibilities

  • Strategically evaluate with clients which innovations and technologies can make their programmatic buying most effective.
  • Continuously develop programmatic media buying to achieve and exceed established targets and media key performance indicators.
  • Implement previously developed campaign structures and cases in various demand-side platforms and related technologies.
  • Collaborate closely with internal specialist teams and external partners in an international environment.
  • Advise clients strategically on the benefits of programmatic buying for their overall strategy.

Desired Qualifications

  • The candidate should be ambitious about continued development and share their expertise with team members and clients.
  • The employer encourages candidates to apply even if they do not meet every listed qualification.

About the Company

WPP Media

AI-native global media services network

WPP Media is a global media services arm that manages more than $60 billion in annual advertising investments for leading brands. It operates across a network of established agencies (Mindshare, Wavemaker, EssenceMediacom) and combines media planning, data, production, and commerce through its proprietary WPP Open platform. Its Open Intelligence data model uses real-time behavioral signals to drive predictive, faster, and smarter marketing campaigns. The company positions itself as an AI-native media collective, consolidating capabilities under a single technology stack to improve efficiency and scale for advertisers. Its goal is to help clients buy and optimize media more effectively by leveraging integrated data, advanced analytics, and automated execution at scale.

Company size
51-200
Company stage
Not listed
Total funding
Not listed
Headquarters
New York City, New York
Founded
2003

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