Go-To-Market Lead

About Opal

Scaling ads is expensive as hell. We fund it.

We help agencies and brands access the capital they need to grow without cash flow getting in the way.

The role

Our best customers come from rooms, not cold emails: events, referrals, podcasts and founder content. We need someone to run that engine end to end, from filling the room to selling in it to making sure everyone hears from us again.

This is a builder role: part marketer, part seller, part relationship manager. If you only want to do one of those, this isn’t it. A great event is a good start. Getting actual business out of it is the job.

You’ll work directly with the CEO, build the playbook now and lead the team that runs it later.

What you’ll do

• Run our events start to finish: venue, branding, budget and run of show

• Fill the room through LinkedIn outreach, Luma and email campaigns, and bring in co-sponsors

• Sell at the event. Work the room and spot the agencies and brands that fit us

• Follow up with every attendee to build relationships with customers, referrers and people who might need us down the road. “Great meeting you” shouldn’t be where the conversation dies

• Run demos and book every new account into onboarding the day they sign

• Work with our capital partner on credit limits so customers aren’t left waiting

• Set up referral agreements with people and companies, and make sure they turn into actual referrals

• Run quarterly check-ins with existing accounts, our best source of new business

• Manage the CEO’s founder-led LinkedIn, show up in conversations as Opal and keep our content agency on-brand. It should sound like a person with something to say

• Find the next room: sponsorships, conferences and events where our customers already spend time

You could be a fit if

• You’ve run events, community or partnerships at a startup, and you’ve also closed deals

• You can walk into a room of 80 strangers and leave with 15 real conversations

• You follow up relentlessly because you know that’s where the money is

• You write well: LinkedIn posts, emails and event copy that people actually want to read

• You can run five events, three campaigns and a referral pipeline without dropping the ball

• You care whether an event led to business and can tell us what worked beyond “the vibes were great”

• A severe bullshit allergy

Bonus points

• You know marketing agencies, paid media or fintech

• You’ve used tools like Dripify, GoHighLevel or Instantly

• You’d like to run, or even host, our podcast

Compensation

$85K–$95K USD base plus $25K–$30K USD commission on the business you bring in, for $110K–$125K USD on-target earnings, plus benefits.