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Applecart

Social-graph analytics for targeted campaigns

Account Director

Account ManagementConfirmed live in the last 24 hours
Full-time

About the Job

Requirements

  • At least 10 years of experience in public affairs or corporate reputation account management, with expertise in digital advertising.
  • A proven track record working directly with Fortune 500 clients across multiple departments or large-scale advocacy organizations to drive strategy and revenue growth.
  • Strong written and verbal communication skills and close attention to detail.
  • Ability to communicate confidently with senior stakeholders and build rapport.
  • Ability to translate data into compelling narratives about value, impact, and opportunity.
  • Ability to identify opportunities to solve client problems using the platform.
  • Ability to recommend solutions proactively and navigate internal teams to deliver them.
  • A strong sense of ownership, urgency, and client-first orientation, including availability outside traditional working hours.
  • Proficiency in the digital advertising ecosystem, including programmatic demand-side platforms, Facebook Business Manager, LinkedIn Campaign Manager, and Twitter ads.

Responsibilities

  • Serve as the primary day-to-day contact for a portfolio of enterprise accounts, working directly with client stakeholders to resolve tactical issues and provide strategic advice aligned with their business objectives and the platform’s capabilities.
  • Work with a Senior Managing Director to service accounts, supported by a project manager and cross-functional team members.
  • Identify new use cases for products within existing accounts and develop revenue expansion opportunities.
  • Monitor daily news and industry trends to advise clients on reputational impacts and ways the platform can address opportunities and challenges.
  • Lead the client delivery process across functions, building, executing, and reporting on digital paid media plans and budgets for corporate reputation, public affairs, and B2B marketing campaigns.
  • Oversee executive-ready presentations that translate complex data into reporting narratives and actionable insights for C-suite audiences.
  • Communicate with clients at various levels about product offerings, their businesses, and goals, verbally and in writing.

About the Company

Applecart

Social-graph analytics for targeted campaigns

Applecart uses advanced data science to map billions of social relationships and build detailed social graphs. It helps political campaigns, corporations, and nonprofits identify decision makers and their influential networks, enabling targeted advertising and advocacy campaigns. The product works by analyzing connections to identify key individuals and how they are linked, so clients can reach the right people with the right message. Revenue comes from access to the proprietary social graph technology and analytics, via subscriptions, consulting services, and performance-based pricing. What sets Applecart apart is its focus on the most influential individuals and networks through a proprietary social graph and analytics platform, aiming to deliver higher targeting precision and cost efficiency for campaigns and initiatives. The goal is to maximize impact for clients while minimizing costs by reaching the appropriate decision makers and their networks.

Company size
501-1,000
Company stage
Late Stage VC
Total funding
$114.5M
Headquarters
New York City, New York
Founded
2013

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