Inactive
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GroundTruth

Location-based data and analytics platform

Customer Success Manager

Customer SuccessPosted on Oct 28
Full-timeRemote in USARemote

About the Job

Requirements

  • A bachelor's degree in Advertising, Marketing, Communications, or a relevant field is required; a master's degree or MBA is preferred.
  • Two to five years of experience in customer enablement, onboarding, customer success, or product marketing roles.
  • Experience supporting self-serve advertising or software-as-a-service platforms.
  • Experience using Zendesk, Salesforce, or similar ticketing or customer relationship management systems is preferred.
  • Demonstrated ability to influence cross-functional teams and build scalable onboarding programs.
  • Experience working with self-serve advertising platforms such as Google Ads, Meta Ads, GroundTruth, or similar tools is a bonus.

Responsibilities

  • Manage a portfolio of active self-serve clients and drive retention and growth across self-serve customer segments.
  • Ensure clients adopt GroundTruth's platform, increase product usage, and achieve desired business outcomes.
  • Develop expertise in GroundTruth's suite of applications.
  • Lead onboarding calls and provide product education tailored to each customer type.
  • Troubleshoot platform questions and help clients understand campaign setup, tracking, and reporting tools.
  • Analyze campaign results and proactively recommend optimizations to improve return on investment and retention.
  • Run quarterly business reviews or ad hoc strategic sessions with high-potential clients to unlock larger budgets.
  • Identify upsell and cross-sell opportunities based on client maturity and campaign goals.
  • Stay current on new feature releases, educate clients, and share feedback with Product and Engineering as a product champion.
  • Collaborate with the technical operations team to address complex client issues and ensure timely resolution.

Desired Qualifications

  • A master's degree or MBA is preferred.
  • Experience using Zendesk, Salesforce, or similar ticketing or customer relationship management systems is preferred.
  • Experience working with self-serve advertising platforms such as Google Ads, Meta Ads, GroundTruth, or similar tools is a bonus.

About the Company

GroundTruth

Location-based data and analytics platform

GroundTruth analyzes location-based data to help businesses improve marketing and understand consumer behavior. It combines mobile, GPS, and other data sources to reveal where customers go, how they move, and what influences their choices. The platform offers foot-traffic analytics, demographic targeting, and real-time measurement to assess marketing impact and optimize campaigns. Unlike competitors, GroundTruth emphasizes integrating diverse data sources to deliver location intelligence that works across businesses of all sizes, aiming to give clients a clear competitive edge and help them reach their strategic goals.

Company size
201-500
Company stage
Series F
Total funding
$139.6M
Headquarters
New York City, New York
Founded
2009

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