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Rippling

Unified HR and IT management platform

Senior Field Marketing Manager

Marketing Generalist & ManagementConfirmed live in the last 24 hours
Full-time

About the Job

Requirements

  • Proven expertise in field marketing, including reaching target audiences through an effective mix of events, partnerships, and experiences that generate pipeline and maximize return on investment.
  • At least 6 years of experience in field marketing, demand generation, or event marketing, ideally within a high-growth software-as-a-service or technology company.
  • Ability to navigate ambiguity, adapt quickly, take ownership, and find a path forward when the roadmap is unclear.
  • Ability to manage multiple programs, budgets, and priorities while delivering strong experiences.
  • Willingness to take a hands-on approach and complete the work required.
  • Strong verbal and written communication skills, including comfort engaging directly with executives, Sales leaders, and cross-functional stakeholders.
  • Ability to make decisions quickly and maintain momentum while driving measurable results.

Responsibilities

  • Help shape and execute field marketing plans aligned with business priorities, sales objectives, and pipeline goals; own programs from planning through execution and optimization.
  • Build programs that generate qualified pipeline, engage target accounts, and accelerate opportunities, with a focus on improving results.
  • Build relationships with Sales leadership and go-to-market teams to align priorities, identify opportunities, and drive effective engagement and follow-up.
  • Develop programs across owned events, third-party conferences, executive experiences, and other field marketing initiatives.
  • Manage event calendars, budgets, vendors, and execution while maximizing efficiency and return on investment.
  • Ensure relevant metrics are tracked, keep leadership and cross-functional partners informed, and identify opportunities to optimize performance.
  • Develop repeatable playbooks, streamline processes, and experiment with new approaches to increase impact.

Desired Qualifications

  • Knowledge of Salesforce and Outreach.

About the Company

Rippling

Unified HR and IT management platform

Rippling provides a unified SaaS platform that combines HR and IT management. It automates payroll, benefits administration, employee data management, and app/device provisioning, all within one system. The platform integrates these functions so businesses can handle HR and IT tasks from a single interface, with automation and connections to other business apps. Its approach centers on offering a subscription-based service that includes core HR tools plus optional services like device management and broker partnerships. Rippling aims to reduce administrative overhead and improve operational efficiency by keeping HR data, payroll, benefits, and IT management in one place.

Company size
5,001-10,000
Company stage
Series G
Total funding
$1.8B
Headquarters
San Francisco, CA
Founded
2016

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