Community Marketing Specialist
About the job
- A minimum of 3-4 years of experience in community management, influencer marketing, CRM, or growth marketing is required.
- A strong understanding of influencer marketing, social media platforms, and community engagement strategies is required.
- Hands-on experience with HubSpot, including CRM, lifecycle marketing, email marketing, and reporting, is required.
- The ability to translate data insights into actionable recommendations is required.
- Strong oral presentation and communication skills are required.
- The ability to work remotely with limited oversight is required.
- A bachelor's degree in a related field is required.
- Develop and execute acquisition strategies across organic, referral, partnership, influencer sourcing, and paid channels.
- Grow strategic segments aligned with business priorities, including Community Health Workers (CHWs), community-based organizations (CBOs), payers, and healthcare organizations.
- Manage CHW sourcing initiatives and optimize acquisition performance through data-driven insights.
- Monitor market trends, competitor activity, and community health behaviors to continuously improve acquisition strategy.
- Partner with Marketing Communications to build and optimize activation, education, and retention strategies across the CHW journey.
- Manage CRM lifecycle campaigns in HubSpot to onboard, activate, educate, and re-engage CHW customers.
- Develop community initiatives that activate ambassadors through webinars, newsletters, events, and educational campaigns.
- Partner with Communications on creative social media strategies that support community growth and engagement.
- Co-create CHW-focused campaigns across acquisition, education, and activation, leveraging community storytelling across social channels.
- Align community initiatives, CRM lifecycle campaigns, and social media content to maximize CHW engagement and business impact.
- Collaborate with Product, Engineering, and Customer Success to channel community feedback into product improvements and meaningful new features.
- Produce community insights, reports, and recommendations to support business decisions.
- Experience building community in music, entertainment, hospitality, or for national consumer brands such as Starbucks.
- Familiarity with Slack, Google Workspace, Claude, Adobe, and Canva.
- Familiarity with the community health or social determinants of health (SDOH) landscape.
- An MBA or a degree in Business, Advertising, or Marketing.
About the company
Pear Suite provides an AI-powered care navigation platform for healthcare organizations and nonprofits. It enables community health workers to conduct social screenings, navigate care, link to resources, and offer ongoing support, with a focus on hard-to-reach groups and bilingual staff. The platform automates outreach, enhances data collection, and delivers dashboards and predictive analytics to guide preventive care, measure impact, and improve revenue through billing features. Its differentiator is combining a bilingual, community-based workforce with AI-driven outreach, data insights, and integrated billing to improve patient health and financial results for clients.
Company Size
11-50
Company Stage
Grant
Total Funding
$12.1M
Headquarters
Seattle, Washington
Founded
2021
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Simplify's Take
What believers are saying
- Health Net granted Pear Suite $900,000 on August 25, 2026.
- Pear Suite reported 2026 hires for partnerships, marketing, and engineering, signaling active expansion.
- The company won HLTH Foundation's 2026 Techquity Award and keeps publishing fresh customer wins.
What critics are saying
- Pear Suite depends on Medicaid and Medi-Cal reimbursement rules that change with California regulators.
- Health Net and Centene can compress pricing or replace Pear Suite with internal tools.
- If payer contracts stall, Pear Suite becomes a low-margin services business, not a software company.
What makes Pear Suite unique
- Pear Suite combines software, billing, and a national CHW provider network.
- Its bilingual, community-rooted staff improves trust with Medi-Cal members and hard-to-reach populations.
- The platform directly supports assessments, referrals, documentation, and Medi-Cal reimbursement workflows.
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Benefits
Health Insurance
Dental Insurance
Vision Insurance
Unlimited Paid Time Off
Remote Work Options
Company Equity
Professional Development Budget
Home Office Stipend
Growth & Insights and Company News
6 month growth
↓ -4%1 year growth
↑ 4%2 year growth
↑ 2%Health Net has awarded a $900,000 grant to Pear Suite to help California community-based organisations strengthen their technology infrastructure for delivering community health worker and doula services. The funding will support organisations becoming enrolled Medi-Cal providers and streamline service documentation, referrals, and reimbursement processes. The grant builds on Health Net's partnership with Pear Suite, which has totalled more than $1.9 million since 2023. Pear Suite's platform provides a solution for assessing social needs, coordinating referrals, documenting services, and managing billing for Medi-Cal reimbursement. The initiative aims to enable community health workers and doulas to spend more time directly helping Medi-Cal members with housing support, transportation, and other social needs, whilst reducing administrative burdens. Health Net serves more than three million members across California through its network of over 117,000 providers.
Pear Suite has raised $7.6M to advance its AI-powered platform, fuel its provider network & expand its impact with new Medicaid & Medicare contracts.
Pear Suite raises $7.6M in Series A funding. Pear Suite, a Los Angeles, CA-based digital health company empowering community health workers (CHWs), raised $7.6m in Series A funding. The round was led by Rock Health Capital and Nexxus Holdings, with support from Mucker Capital, Enable Ventures, The SCAN Foundation, Acumen America, Impact Engine, and the California Health Care Foundation. The company intends to use the funds to advance the development of its AI-powered platform, accelerate its provider network growth, and expand its impact through new Medicaid and Medicare health plan contracts. Led by Colby Takeda, co-founder and CEO, Pear Suite provides an AI-powered platform and national provider network that equip community health workers (CHWs), community-based organizations (CBOs), and health plans with the tools to close care gaps, improve health outcomes, and unlock sustainable reimbursement. The company supports more than 300 provider organizations empowering over 2,500 CHWs, promotores, doulas, and other frontline workers to address critical care gaps. Pear Suite has also partnered with over 25 health plans to redesign community-based care, align payers and providers, scale value-based models, advance health equity, and build a more resilient healthcare system.
Pear Suite, a digital health company, has raised $7.6 million in Series A funding to enhance its AI-powered platform and expand its provider network. The funding, led by Rock Health Capital and Nexxus Holdings, will help Pear Suite support community health workers (CHWs) in serving 78 million Medicaid members and the growing Medicare population. The company aims to scale culturally responsive care and improve health outcomes by partnering with health plans and community-based organizations.
Pear Suite, a digital health company empowering community health workers (CHWs) to address the social determinants of health (SDOH) and administrator of the largest network of community health workers in the nation, announces the launch of the Pear Cares Provider Network.