Field & Partner Marketing Manager

Here's a closer look at this key role:

• Demand Generation & Pipeline

  • Execute regional marketing programs designed to generate and accelerate pipeline across APJ.
  • Support campaigns targeting target accounts, working closely with the Marketing Director, Sales and broader Marketing teams.
  • Coordinate regional execution of demand generation programs across digital, webinars, content, events, ABM and partner channels.
  • Support the localisation and activation of global marketing campaigns across APJ.
  • Work with Sales and Partner teams to identify target accounts and audiences for campaigns and programs.
  • Coordinate campaign promotion, registrations, attendance and follow-up to help move engagement into qualified opportunities.
  • Work with Marketing Operations and MDR teams to ensure leads are captured, uploaded, routed and followed up appropriately.
  • Track campaign results including engagement, leads, opportunities, pipeline and revenue contribution.

  Field Marketing

  • Coordinate and execute APJ field marketing activities including industry events, executive roundtables, customer programs, webinars, conferences and other regional programs.
  • Manage day-to-day event execution including venues, vendors, registrations, speakers, catering, branding, collateral and onsite logistics.
  • Coordinate event promotion and audience recruitment with Sales, BDRs, Partners and internal Marketing teams.
  • Manage event timelines, project plans and budgets to ensure programs are delivered on time and within budget.
  • Prepare internal event communications, registration updates and program information for Sales and other stakeholders.
  • Coordinate post-event lead uploads and follow-up activities with Sales and Marketing Operations.
  • Support the tracking and reporting of attendance, engagement, opportunities, pipeline and other agreed event KPIs.

  Partner Marketing

  • Support the execution of joint marketing programs with APJ partners including distributors, resellers, GSIs, MSPs, hyperscalers and strategic technology partners.
  • Work with Partner Business Managers and partner marketing contacts to coordinate agreed marketing activities.
  • Execute partner programs including events, webinars, digital campaigns, content programs, account-based activities and other joint demand generation initiatives.
  • Manage program timelines, deliverables, communications and follow-up across LogicMonitor and partner teams.
  • Coordinate campaign assets and content with internal Marketing teams and partners.
  • Ensure partner leads are captured, processed and followed up by the appropriate Sales or Partner teams.
  • Track partner program results including leads, opportunities, partner-sourced and partner-influenced pipeline and revenue.
  • Maintain visibility of current and upcoming partner marketing activities across APJ.

  MDF, Budget & Marketing Administration

  • Coordinate MDF requests and ensure the required program information, approvals and documentation are completed.
  • Track MDF-funded activities from approval through execution, proof of performance, claims and reconciliation.
  • Ensure MDF programs have agreed objectives, target audiences and KPIs before execution.
  • Maintain accurate records of MDF spend, program status and results.
  • Support APJ marketing budget tracking and reconciliation.
  • Raise purchase orders and process vendor invoices and payments.
  • Coordinate vendor onboarding, contracts, procurement and legal review processes.
  • Maintain program and vendor documentation and follow up on outstanding approvals or payments.
  • Work with Finance, Procurement and Legal to ensure marketing programs meet internal requirements and timelines.

  Marketing Operations & Program Support

  • Work with Marketing Operations to set up campaigns and ensure accurate campaign tracking.
  • Coordinate lead uploads from events, partners, webinars and other regional activities.
  • Check lead data for completeness and accuracy before submission.
  • Support lead routing and follow up with Sales and Partner teams where required.
  • Maintain campaign, event and partner program trackers.
  • Support reporting on marketing activity, pipeline contribution and program performance.
  • Coordinate with global Marketing teams, agencies and vendors to ensure regional programs are delivered on schedule.
  • Support other day-to-day APJ marketing activities and administration as required.

Our goal is to ensure an accessible and inclusive experience for every candidate.

If you need a reasonable accommodation during the application or interview process under applicable local law, please submit a request via this Accommodation Request Form.

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