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RYZE Superfoods

Direct-to-consumer mushroom coffee with adaptogens

Editor / Storyboard Writer - Performance Marketing

Video Production & EditingConfirmed live in the last 24 hours
Full-time

About the Job

Requirements

  • Experience in storyboarding for advertisements.
  • Experience with direct-to-consumer brands or user-generated-content formats.
  • Strong understanding of performance marketing and direct-response principles.
  • Understanding of core performance metrics, including hook rate, hold rate, and retention.
  • Strong instinct for what feels native to each platform.
  • Familiarity with current trends and ad formats.
  • Comfort using artificial intelligence tools such as avatars, voice tools, and generative video.
  • Solid editing skills using Adobe Premiere Pro and After Effects.
  • Strong written English that is clear, concise, and conversion-focused.
  • Ability to work quickly, iterate, and handle multiple concepts simultaneously.

Responsibilities

  • Create performance-driven storyboards for social media and paid social advertisements.
  • Define the complete visual flow of each advertisement, including talking-head footage, B-roll, actions, hooks, and on-screen text.
  • Specify exactly what the actor is doing and showing at every moment so storyboards can be executed without additional direction.
  • Provide editors with clear direction, including whether to use stock footage, generate material with artificial intelligence, or add motion graphics.
  • Develop strong hooks, angles, and advertising structures based on what is working across Meta and other platforms.
  • Incorporate scroll-stopping moments, pattern interrupts, and retention drivers into concepts.
  • Iterate concepts based on performance data and creative feedback.
  • Stay current on trends, formats, and effective advertising patterns across direct-to-consumer and direct-response categories.
  • Collaborate with marketing staff, editors, and copywriters to improve results.
  • Edit advertisements as needed to execute or refine storyboard concepts, using Adobe Premiere Pro primarily and After Effects as needed.
  • Use artificial intelligence tools, including avatars, voice tools, and generative video, to supplement and enhance creative output.

About the Company

RYZE Superfoods

Direct-to-consumer mushroom coffee with adaptogens

Ryze Superfoods makes a coffee blend infused with adaptogenic mushrooms such as Cordyceps, Lion’s Mane, Reishi, Shiitake, Turkey Tail, and King Trumpet, combined with organic Arabica coffee, MCT oil, and coconut milk. It is sold direct-to-consumer through its website. The product aims to provide calmer energy, sharper focus, and immune support with less than half the caffeine of regular coffee, avoiding jitters and crashes. The mushrooms contribute to gut health, immunity, and mental clarity, appealing to health-conscious individuals, busy parents, professionals, and athletes seeking natural energy and recovery. Compared to traditional caffeinated beverages, Ryze focuses on a balanced, wellness-oriented profile with organic ingredients and direct customer engagement. The company’s goal is to offer a healthier, more balanced energy boost through an accessible, organic mushroom-coffee blend and maintain control over brand and pricing by selling directly to consumers.

Company size
201-500
Company stage
Seed
Total funding
$2.2M
Headquarters
Austin, TX
Founded
2020

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